5 Best Discount Real Estate Brokers in Santa Barbara, California (2024)

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By Jamie Ayers Updated November 20, 2024
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Edited by Chelsi Hewitt

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If you’re looking to sell your house and save on realtor commission fees in Santa Barbara, California, you may want to consider a discount real estate brokerage. A good discount realtor provides the same general services and support as a conventional agent, but charges a fraction of the price.

We identified and ranked 9 discount real estate brokers active in Santa Barbara. These are the 5 best low commission brands in Santa Barbara right now, according to the data.

At a glance: Low-fee real estate companies we recommend in Santa Barbara, California

  • Best Overall

    Clever Real Estate

    Agent Marketplace
    4.9

    Listing fee: 1.5%

    ⚡ Compare Agents
  • Runner-up

    Trelora Realty

    Discount Real Estate Broker
    4.6

    Listing fee: 1.0%

    View details
  • Also Great

    Help-U-Sell Capital City

    Discount Real Estate Broker
    3.9

    Listing fee: $6,950

    View details
  • Also Great

    Redfin

    Discount Real Estate Broker
    3.7

    Listing fee: 1.5%

    View details
  • Also Great

    Our Property Team

    Discount Real Estate Broker
    2.8

    Listing fee: $3,504

    View details

Our take: Most home sellers should try an Agent Marketplace like Clever before reaching out to individual discount brokerages. Clever’s free platform lets you compare multiple agents from different brokerages — discount and conventional, like RE/MAX and Compass — and you pay a pre-negotiated 1.5% listing fee at closing, regardless of who you choose. That’s up to 50% of the agents’ typical rates.

  • Why this matters: Thanks to the wider selection of agents and pre-negotiated low rates, you can focus on hiring the best agent for the job without worrying about the price tag. It’s faster, easier, and safer than reaching out to individual discount brokers yourself. Plus it’s free with no obligation.

Top 5 low commission real estate companies in Santa Barbara, California

$
We used the Santa Barbara, California average home value of $2,494,500 to estimate savings. Enter your home value for a personalized estimate.
  • Best Overall
    4.9
    Top-rated

    Clever Real Estate

    Claimed ✔
    Agent Marketplace

    Listing fee*
    1.5%
    Actual cost*
    $37,418
    Savings*
    $25,943

    ⚡ Compare Agents
    Summary
    Pros & Cons
    Full ratings
    Company Info

    Clever Real Estate is our Top Pick 🥇 for Santa Barbara home sellers looking for a great realtor and solid commission savings. Clever isn’t actually a discount real estate brokerage, but an agent marketplace that negotiates lower rates on your behalf. This gives you more choice and control over who you work with: Clever’s nationwide agent network includes 19,000+ realtors from top regional brokerages and major brands like Keller Williams, RE/MAX, and Compass. But you also get competitive built-in savings: Clever sellers pay their agent just a 1.5% listing fee at closing, on par with leading discount brands like Redfin. Clever’s agent matching platform is fast, easy to use, and free with no obligation. Clever is also currently the number-one rated real estate company on Trustpilot with 3,100+ 5-star reviews. Read more

    Pros

    • Competitive 1.5% listing fee
    • Very good 4.9 average customer rating based on 3,703 reviews
    • Strong recent performance, with 433 new reviews and a 4.9 average rating over the past 6 months
    • Solid track record, with at least 7 years of verified activity
    • Advertised listing fee includes premium services, like marketing materials

    Cons

    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    4.9

    • Customer Score
      4.9
    • Pricing Score
      4.7
    • Services Score
      4.7

    Availability: Available statewide in California

    Business Address: Clever Real Estate 6358 Delmar Blvd Suite 300 St. Louis, MO 63130

    Website: listwithclever.com

    Phone: (833) 225-3837

    Is this your business? Claim your profile here.

  • Runner-up
    4.6
    Top-rated

    Trelora Realty

    Discount Real Estate Broker

    Listing fee*
    1%
    Actual cost*
    $24,945
    Savings*
    $38,415

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Trelora is a discount real estate brokerage with agents available in Santa Barbara, plus select markets across 7 states. It charges a very competitive 1% listing commission with no minimum fee. Trelora provides all standard services and support, including an in-person agent and pro photography, plus 3D Tours. Trelora employs a team-based service model, where you work with different specialists for each stage of the process. This approach can bring pros and cons, but it really comes down to your personal preferences: if you prefer the “conventional realtor” experience, where you have a single, primary point of contact throughout the process, Trelora may not be the best choice. Trelora doesn’t have any verified local reviews, specific to Santa Barbara. But as a brand, it has an average 4.9 customer rating across 1,630 total reviews. Read more

    Pros

    • Very competitive 1.0% listing commission fee
    • Very good 4.9 average customer rating based on 1,630 reviews
    • Strong recent performance, with 40 new reviews and a 4.8 average rating over the past 6 months
    • Very strong track record, with at least 12 years of verified activity

    Cons

    • Doesn’t provide key expected services, including social media marketing
    • Changes extra for yard sign, which is typically included

    Overall Rating:
    4.6

    • Customer Score
      4.8
    • Pricing Score
      5.0
    • Services Score
      3.7

    Availability: Available statewide in California

    Business Address: 2401 15th St, Denver, CO, United States, Colorado

    Website: trelora.com

    Phone: (303) 886-3000

    Is this your business? Claim your profile here.

  • Also Great
    3.9
    Worth considering

    Help-U-Sell Capital City

    Discount Real Estate Broker

    Listing fee*
    $6,950
    Actual cost*
    $6,950
    Savings*
    $56,410

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Help-U-Sell Capital City is a discount real estate broker with licensed agents serving Santa Barbara. It’s part of the nationwide Help-U-Sell franchise but is independently owned and operated. It advertises a very competitive flat listing fee of $6,950. You should get all expected services and support, but be sure to confirm the specifics with the company if and when you interview your agent. Help-U-Sell Capital City has a 5.0 average customer rating based on 38 total reviews, with verified activity dating back to 2016.

    Pros

    • Very competitive $6,950 listing commission fee
    • Good 5.0 average customer rating based on 38 reviews
    • Strong recent performance, with 2 new reviews and a 5.0 average rating over the past 6 months
    • Solid track record, with at least 9 years of verified activity
    • Better savings for pricey homes, offering a less-than-1% effective listing commission for homes above $700,000

    Cons

    Overall Rating:
    3.9

    • Customer Score
      2.7
    • Pricing Score
      5.0
    • Services Score
      4.3

    Availability: Available statewide in California

    Business Address: 1104 Corporate Way, Sacramento, CA 95831

    Website: capitalcity.helpusell.com

    Phone: (916) 395-4450

    Is this your business? Claim your profile here.

  • Also Great
    3.7
    Worth considering

    Redfin

    Discount Real Estate Broker

    Listing fee*
    1.5%
    Actual cost*
    $37,418
    Savings*
    $25,943

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Redfin is a discount real estate brokerage with agents in California, plus more than 803 other markets across 44 states. Redfin advertises a competitive 1.5% listing fee with a $2,000 minimum fee in Santa Barbara. Redfin offers an additional 0.5% refund if you also buy with a Redfin agent within 12 months of your sale. Redfin’s 1.5% fee gets you all the baseline expected services and support, plus some non-standard services like 3D Tours and virtual staging. Redfin sellers get a dedicated agent, but much of the process is often managed by a support team and Redfin’s technology platform. This can be a benefit or drawback depending on your personal preferences. Redfin has a 4.9 customer rating across 41,885 reviews nationwide. The Santa Barbara office has 12 years of verified activity. Read more

    Pros

    • Competitive 1.5% listing fee
    • Very good 4.9 average customer rating based on 41,885 reviews
    • Very strong track record, with at least 12 years of verified activity
    • Advertised listing fee includes premium services, like marketing materials

    Cons

    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    3.7

    • Customer Score
      4.3
    • Pricing Score
      3.0
    • Services Score
      3.8

    Availability: Available in Alameda, Alhambra, Aliso Viejo, and 123 more cities in California.

    Business Address: 1099 Stewart St #600, Seattle, WA 98101

    Website: redfin.com

    Phone: (877) 973-3346

    Is this your business? Claim your profile here.

  • Also Great
    2.8
    Safe to consider

    Our Property Team

    Discount Real Estate Broker

    Listing fee*
    $3,999
    Actual cost*
    $3,999
    Savings*
    $59,361

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Our Property Team is a discount real estate broker with agents available in Santa Barbara, California. It advertises a competitive hybrid listing fee with $3,504 due upfront and $495 paid at closing. Our Property Team has advertised listing fee includes premium services, like marketing materials.

    Pros

    • Competitive estimated listing fee
    • Advertised listing fee includes premium services, like marketing materials

    Cons

    • Charges a $3,504 nonrefundable upfront fee
    • No new verified customer reviews in past 6 months
    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    2.8

    • Customer Score
      1.5
    • Pricing Score
      3.6
    • Services Score
      3.8

    Availability: Available statewide in California

    Website: ourpropertyteam.com

    Phone: (800) 000-0000

    Is this your business? Claim your profile here.

What to know about discount real estate agents in Santa Barbara, California

  • Santa Barbara discount real estate brokers offer a similar range of services and support as conventional realtors for a lower price.
  • If you work with a conventional Santa Barbara realtor, you’ll typically pay a listing commission fee of about 2.5%
  • Discount realtors typically deliver savings by charging lower listing fees at closing. The average listing fee among discount brokerages in Santa Barbara is 1.0% as of November 2024.
  • That’s an average savings premium of $38,415 based on the median home sale price in Santa Barbara ($2,494,500), according to the latest available data (November 2024).

Pros

  • Discount real estate agents save sellers in Santa Barbara, California $38,415, on average.
  • You get expertise from a licensed agent who knows the Santa Barbara market.
  • Some discount real estate agents offer full service, so you can get everything you'd expect for less.

Cons

  • Some Santa Barbara discount real estate agents only provided limited service, and may charge extra fees for "add-ons" like professional photography.
  • Discount real estate brokers sometimes charge upfront fees, so you'll have to pay out-of-pocket before your house sells.

  • Stick with companies that offer in-person representation and "full service" (including an on-site comparative market analysis and professional photography). Avoid brands that only provide "remote" or "virtual" broker support.
  • We recommend brands with success-based fees (you only pay at closing) and transparent pricing models. Watch out for upfront, nonrefundable fees and high minimums — some companies don’t make these easy to spot.
  • Don't just rely on the advertised commission rate. Calculate your actual estimated commission fee based on your estimated home value. This is especially important for companies with flat fee models or high minimum fees to avoid paying more than advertised.
  • Customer ratings are generally more important than small differences in pricing models. Look for companies with high average ratings based on large numbers of reviews.
  • Be sure to interview the specific agent you'll be working with and evaluate them based on the same criteria you'd use to choose a conventional realtor.

  • Clever Real Estate gets you special discounted rates from top, conventional realtors representing major brokerages like RE/MAX, Century 21, and Compass. Take our simple quiz to get personalized agent recommendations and save up to 50% on listing fees.
  • You can try to negotiate a lower commission rate with a conventional realtor yourself, but this can be difficult to do (only about 22% of sellers who try to negotiate are successful). Negotiating is easier if you have a pricier home, are selling in a particularly hot market, or already have a buyer lined up.
  • If you're selling for sale by owner and just want a marketing boost, a Santa Barbara flat fee MLS service may be a better fit. Basic flat fee MLS plans get your listing on the local MLS for around $150. Premium plans include more services, like pro photography, but can cost well over $1,000.
  • If you want to sell your house fast or are listing a home in poor condition, consider a Santa Barbara cash home buyer company. Cash home buyers will purchase almost any home in any condition. You typically don't have to pay realtor commissions and many will actually cover your closing costs. And because they pay cash, they can usually close in a matter of days.

The Santa Barbara housing market has picked up since this time last year, according to the latest data (September 2024)

  • Santa Barbara is currently in a seller’s market, with buyer demand outpacing the inventory. At the end of October, there were 116 active listings (0.9%, year over year), with 47 new properties listed over the course of the month (-9.6%, year over year).
  • The median home sale price in Santa Barbara last month was $2,494,500, up 46% from $1,328,688 last year.
Santa Barbara, California homes are taking longer to sell and netting lower premiums compared to last year
  • Santa Barbara properties spend a median 49 days on market — that’s 11 days slower than last year
  • The average Santa Barbara home sells for 96% of its original list price, down 3.7% year over year.
  • Santa Barbara houses are experiencing more price drops compared to last year. 31% of properties dropped their price last month. That's a 4.1% increase compared to this time last year.
The average cost of selling a home in Santa Barbara, California is $67,543, 44% higher than the nationwide average of $37,202.
  • The bulk of home seller costs is made up of realtor listing fees and closing costs:
  • Listing fee: Santa Barbara home sellers pay their agents an average listing fee of 2.5%, based on the median home sale price. That’s 150% more than the nationwide average discount listing fee of 1.0%.
  • Seller closing costs: Santa Barbara home sellers typically pay an additional $6,427 in closing costs, based on the median home sale price. That’s 72% more than the nationwide average of $1,771.
💰 Good news: The typical listing fee when you sell a house with a discount realtor in Santa Barbara, California is 1.0%, or $24,945 — a savings premium of about 60%, or $38,415 at the closing table. Try our free agent matching tool to find top local realtors and save up to 50% off their typical rate.

All low commission real estate companies in Santa Barbara, California (9)

What it is: Low commission realtors charge lower listing fees than conventional realtors but provide the same general range of services and support.

Who this is for: Any home seller interested in saving money on realtor fees but still wants a skilled agent to help guide them through the process.

How to choose: The average low commission real estate company in Santa Barbara charges a 1.0% listing fee and has a 4.9 out of 5 customer rating, 834 verified reviews, and at least 8 years of verified activity. These can be useful baseline criteria to help guide your search.

  • Best Overall
    4.9
    Top-rated

    Clever Real Estate

    Claimed ✔
    Agent Marketplace

    Listing fee*
    1.5%
    Actual cost*
    $37,418
    Savings*
    $25,943

    ⚡ Compare Agents
    Summary
    Pros & Cons
    Full ratings
    Company Info

    Clever Real Estate is our Top Pick 🥇 for Santa Barbara home sellers looking for a great realtor and solid commission savings. Clever isn’t actually a discount real estate brokerage, but an agent marketplace that negotiates lower rates on your behalf. This gives you more choice and control over who you work with: Clever’s nationwide agent network includes 19,000+ realtors from top regional brokerages and major brands like Keller Williams, RE/MAX, and Compass. But you also get competitive built-in savings: Clever sellers pay their agent just a 1.5% listing fee at closing, on par with leading discount brands like Redfin. Clever’s agent matching platform is fast, easy to use, and free with no obligation. Clever is also currently the number-one rated real estate company on Trustpilot with 3,100+ 5-star reviews. Read more

    Pros

    • Competitive 1.5% listing fee
    • Very good 4.9 average customer rating based on 3,703 reviews
    • Strong recent performance, with 433 new reviews and a 4.9 average rating over the past 6 months
    • Solid track record, with at least 7 years of verified activity
    • Advertised listing fee includes premium services, like marketing materials

    Cons

    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    4.9

    • Customer Score
      4.9
    • Pricing Score
      4.7
    • Services Score
      4.7

    Availability: Available statewide in California

    Business Address: Clever Real Estate 6358 Delmar Blvd Suite 300 St. Louis, MO 63130

    Website: listwithclever.com

    Phone: (833) 225-3837

    Is this your business? Claim your profile here.

  • Runner-up
    4.6
    Top-rated

    Trelora Realty

    Discount Real Estate Broker

    Listing fee*
    1%
    Actual cost*
    $24,945
    Savings*
    $38,415

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Trelora is a discount real estate brokerage with agents available in Santa Barbara, plus select markets across 7 states. It charges a very competitive 1% listing commission with no minimum fee. Trelora provides all standard services and support, including an in-person agent and pro photography, plus 3D Tours. Trelora employs a team-based service model, where you work with different specialists for each stage of the process. This approach can bring pros and cons, but it really comes down to your personal preferences: if you prefer the “conventional realtor” experience, where you have a single, primary point of contact throughout the process, Trelora may not be the best choice. Trelora doesn’t have any verified local reviews, specific to Santa Barbara. But as a brand, it has an average 4.9 customer rating across 1,630 total reviews. Read more

    Pros

    • Very competitive 1.0% listing commission fee
    • Very good 4.9 average customer rating based on 1,630 reviews
    • Strong recent performance, with 40 new reviews and a 4.8 average rating over the past 6 months
    • Very strong track record, with at least 12 years of verified activity

    Cons

    • Doesn’t provide key expected services, including social media marketing
    • Changes extra for yard sign, which is typically included

    Overall Rating:
    4.6

    • Customer Score
      4.8
    • Pricing Score
      5.0
    • Services Score
      3.7

    Availability: Available statewide in California

    Business Address: 2401 15th St, Denver, CO, United States, Colorado

    Website: trelora.com

    Phone: (303) 886-3000

    Is this your business? Claim your profile here.

  • Also Great
    3.9
    Worth considering

    Help-U-Sell Capital City

    Discount Real Estate Broker

    Listing fee*
    $6,950
    Actual cost*
    $6,950
    Savings*
    $56,410

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Help-U-Sell Capital City is a discount real estate broker with licensed agents serving Santa Barbara. It’s part of the nationwide Help-U-Sell franchise but is independently owned and operated. It advertises a very competitive flat listing fee of $6,950. You should get all expected services and support, but be sure to confirm the specifics with the company if and when you interview your agent. Help-U-Sell Capital City has a 5.0 average customer rating based on 38 total reviews, with verified activity dating back to 2016.

    Pros

    • Very competitive $6,950 listing commission fee
    • Good 5.0 average customer rating based on 38 reviews
    • Strong recent performance, with 2 new reviews and a 5.0 average rating over the past 6 months
    • Solid track record, with at least 9 years of verified activity
    • Better savings for pricey homes, offering a less-than-1% effective listing commission for homes above $700,000

    Cons

    Overall Rating:
    3.9

    • Customer Score
      2.7
    • Pricing Score
      5.0
    • Services Score
      4.3

    Availability: Available statewide in California

    Business Address: 1104 Corporate Way, Sacramento, CA 95831

    Website: capitalcity.helpusell.com

    Phone: (916) 395-4450

    Is this your business? Claim your profile here.

  • Also Great
    3.7
    Worth considering

    Redfin

    Discount Real Estate Broker

    Listing fee*
    1.5%
    Actual cost*
    $37,418
    Savings*
    $25,943

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Redfin is a discount real estate brokerage with agents in California, plus more than 803 other markets across 44 states. Redfin advertises a competitive 1.5% listing fee with a $2,000 minimum fee in Santa Barbara. Redfin offers an additional 0.5% refund if you also buy with a Redfin agent within 12 months of your sale. Redfin’s 1.5% fee gets you all the baseline expected services and support, plus some non-standard services like 3D Tours and virtual staging. Redfin sellers get a dedicated agent, but much of the process is often managed by a support team and Redfin’s technology platform. This can be a benefit or drawback depending on your personal preferences. Redfin has a 4.9 customer rating across 41,885 reviews nationwide. The Santa Barbara office has 12 years of verified activity. Read more

    Pros

    • Competitive 1.5% listing fee
    • Very good 4.9 average customer rating based on 41,885 reviews
    • Very strong track record, with at least 12 years of verified activity
    • Advertised listing fee includes premium services, like marketing materials

    Cons

    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    3.7

    • Customer Score
      4.3
    • Pricing Score
      3.0
    • Services Score
      3.8

    Availability: Available in Alameda, Alhambra, Aliso Viejo, and 123 more cities in California.

    Business Address: 1099 Stewart St #600, Seattle, WA 98101

    Website: redfin.com

    Phone: (877) 973-3346

    Is this your business? Claim your profile here.

  • Also Great
    2.8
    Safe to consider

    Our Property Team

    Discount Real Estate Broker

    Listing fee*
    $3,999
    Actual cost*
    $3,999
    Savings*
    $59,361

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Our Property Team is a discount real estate broker with agents available in Santa Barbara, California. It advertises a competitive hybrid listing fee with $3,504 due upfront and $495 paid at closing. Our Property Team has advertised listing fee includes premium services, like marketing materials.

    Pros

    • Competitive estimated listing fee
    • Advertised listing fee includes premium services, like marketing materials

    Cons

    • Charges a $3,504 nonrefundable upfront fee
    • No new verified customer reviews in past 6 months
    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    2.8

    • Customer Score
      1.5
    • Pricing Score
      3.6
    • Services Score
      3.8

    Availability: Available statewide in California

    Website: ourpropertyteam.com

    Phone: (800) 000-0000

    Is this your business? Claim your profile here.

  • 2.7
    Safe to consider

    Flat Rate Realty

    Discount Real Estate Broker

    Listing fee*
    1%
    Actual cost*
    $24,945
    Savings*
    $38,415

    Summary
    Pros & Cons
    Full ratings
    Company Info

    Flat Rate Realty is a discount real estate broker based in California, with agents available in Santa Barbara. It advertises a very competitive listing fee of 1.0%. Flat Rate Realty has solid track record, with at least 7 years of verified activity. It has advertised listing fee includes premium services, like marketing materials, and virtual tours.

    Pros

    • Very competitive 1.0% listing commission fee
    • Solid track record, with at least 7 years of verified activity
    • Advertised listing fee includes premium services, like marketing materials, and virtual tours

    Cons

    • No new verified customer reviews in past 6 months
    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    2.7

    • Customer Score
      0.0
    • Pricing Score
      5.0
    • Services Score
      4.0

    Availability: Available statewide in California

    Business Address: 123 Christel Oaks Dr, Scotts Valley, CA 95066

    Website: joinflatraterealty.com

    Phone: (408) 627-0030

    Is this your business? Claim your profile here.

  • 2.7
    Safe to consider

    California Discount Real Estate

    Discount Real Estate Broker

    Listing fee*
    1%
    Actual cost*
    $24,945
    Savings*
    $38,415

    Summary
    Pros & Cons
    Full ratings
    Company Info

    California Discount Real Estate is a discount real estate broker based in San Clemente, with agents available in Santa Barbara, California. It advertises a very competitive listing fee of 1.0%. California Discount Real Estate has advertised listing fee includes premium services, like marketing materials, and virtual tours.

    Pros

    • Very competitive 1.0% listing commission fee
    • Advertised listing fee includes premium services, like marketing materials, and virtual tours

    Cons

    • No new verified customer reviews in past 6 months
    • Doesn’t provide key expected services, including social media marketing

    Overall Rating:
    2.7

    • Customer Score
      0.0
    • Pricing Score
      5.0
    • Services Score
      4.0

    Availability: Available statewide in California

    Business Address: San Clemente, CA 92672, US

    Website: californiadiscountrealestate.com

    Phone: (949) 676-7225

    Is this your business? Claim your profile here.

⚡️ Find top-rated low commission realtors in Santa Barbara, California

Use Clever to find and compare top realtors in Santa Barbara, California who will list your home for just 1.5%. It’s simple, secure, and free.
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How we research and rank discount real estate brokers

Data sources

Our research team identified and ranked 9 full-service, low commission real estate brokerages available in Santa Barbara. We compiled and analyzed hundreds of publicly available data points tied to customer reviews, pricing models, and services to assess each company, determine our rankings, and choose our top picks in Santa Barbara.

Methodology

Our team used public business directories to identify 9 discount real estate services nationwide. We then manually verified pricing and services details for every company, categorizing them as either “full-service” or “limited-service.” 

We did our best to ensure that only brands and product offerings that meet our minimum full-service criteria made it onto these pages. Limited-service brokers appear in our Flat-fee MLS Services Guides.

We fed pricing, services, customer ratings, and credibility data for each verified low commission real estate brokerage into our localized ranking methodology. We evaluate each company across three core areas, including:

  • Customer Score measures how customers feel about their experiences and outcomes with the company over time. It’s primarily powered by average customer ratings across reputable, third-party review platforms. We weight our customer scores to account for sample size (e.g., 4.7 rating with 500 reviews is a stronger signal than a 4.9 rating with 5 reviews) and recency (e.g., reviews in the past few months matter more than reviews from 5 years ago). 
  • Pricing Score measures the company’s fee structure and price point relative to other discount real estate brokerages. We score pricing models using a proprietary “cost index” we derive by averaging the fee at five price points, anchored around a local median home sale price. This lets us score non-apples-to-apples fee structures (e.g., flat fee vs. percentage-based) and ensures scores reflect local market conditions (e.g., flat fee models will offer better value in pricier markets).
  • Services Score measures the level of services and support you get for what you pay. If a company everything we’d expect from a full-service brokerage, they get a 4.0 (80%) services rating. A company will lose points in this category for each “expected service” we verify they don’t include with the base fee. A company will receive additional points for each “non-standard” service we can verify they do include with the base fee. If we confirm a company offers all expected and non-standard services with a base fee, they will get a 5.0 (100%) services rating.

We then combined these individual scores into a single Overall Score, which determined our top picks and general company rankings in Santa Barbara, California. Customer Score is 50% of the overall score, because we think it’s the most important factor. Pricing Score and Services Score are each 25%.

🏢 Do you own or operate a low commission real estate brokerage in California? Claim or add your business profile here.

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