If you're selling your home for sale by owner (FSBO) in Jacksonville, hiring a flat-fee MLS service can help you increase your listing's visibility without breaking the bank.
The average commission rate for full-service listing agents in Jax is approximately 3%. Based on the median sale price for Jacksonville homes, as of January 2020, that translates to about $6,990.
In contrast, typical rates for flat-fee MLS companies in Jacksonville are in between $0 and $999. Nationwide, the most basic plans can be as low as $50 to $99, while more comprehensive services range upwards of $1,000 to $3,000.
It's important to remember that every Jacksonville flat-fee MLS service is different. When evaluating offerings, be sure to read the fine print: look at things like the length of the listing term (and how much it costs to extend); whether there's a fee to make changes to your listing; how many photos are allowed; the policy on buyer's agent commission; and more.
>> LEARN more about flat-fee MLS services and how to evaluate them.
To help you make the right choice, Clever has picked some of the top flat-fee MLS services across Jacksonville.
Top Jacksonville Flat-Fee MLS Companies in 2020
Sweet Tea Realty
Sweet Tea RealtyPrice Range
$299
Number of Photos
Unlimited
Listing Term
12 months
- Sweet Tea Realty is a licensed, Jacksonville real estate brokerage that specializes in flat-fee MLS listing services
- Buyer leads forwarded to you
- Unlimited listing changes
- Showing appointment service
- Activity reports
- Agent/Buyer feedback
$299 - Everything You Need
- 12-month listing on MLS
- Syndicated to Realtor.com, Zillow, Trulia, and more
- Max photos on MLS
- Local agent assisted set-up
- Unlimited listing changes
- Showing appointment service
- Electronic lockbox
- Yard sign
- Buyer leads forwarded to you
- Florida forms and disclosures
- Activity reports
- Agent/Buyer feedback reports
Pros
- Unlimited photos
- Unlimited listing changes
- Showing appointment service
- Buyer leads forwarded to you
Cons
- No built-in home valuation/CMA
- Single package is not customizable
As of August 10, 2020, broker Johnathan Philips has an average rating of 4.9/5 based on 21 reviews on Zillow.
Jack Keller Inc Realtors
Jack Keller Inc. RealtorsPrice Range
$75-375+
Number of Photos
12-50
Listing Term
Until house is sold
- Jack Keller Inc., Realtors is family-owned real estate brokerage offering flat-fee MLS services to most of Florida
- Listing options for residential and commercial properties, vacant land, and boat docks
- A variety of payment options including $0-down, monthly payments, and bitcoin
- You set the buyer’s agent commission (minimum $1)
- Contracts, addendums, and disclosures included
- Listings typically go live on MLS within one business day of submission
- Set your own listing term with unlimited renewals
- Free changes to your listing (will bill for excessive or substantial changes)
- $150 ($75 for commercial properties, vacant land, boat docks)
- Listing on MLS until house sells
- Syndicated to Realtor.com, Trulia, Zillow, Redfin, and more
- 12 photos
- Contracts, addendums, and disclosures
- Free MLS listing changes
- $375 - Expert Seller
- Same as basic package, plus:
- Up to 50 photos on MLS
- Up to 100 photos on Realtor.com
- Realtor.com leads forwarded to you
- Access to ShowingTime showing scheduling system
- Up to 15 open houses in MLS, Realtor.com, Zillow, and more
- 1% at closing (with $375 down) - Partial Full Service
- Same as Expert Seller package, plus:
- Advice, contract review, negotiation support, professional recommendations, cost estimating per offer
- Escrow services
- Digital signature software
- Unlimited open houses
For packages over $99, you can finance your purchase through PayPal Credit
Additional a-la-carte services include: showing scheduling, open house announcements, partial full service, and more
Pros
- Work directly with the broker, not a referral service
- Free MLS listing changes (within reason)
- Unlimited listing term (until property sells or you cancel)
- Contracts, addendums, and disclosures included
- $0-down payment options available
Cons
- Realtor.com leads only forwarded to you with Expert Seller package
- Does not cover all of Florida
As of August 11, 2020, Jack Keller Inc, Realtors has an average rating of 3.9/5 based on 35 reviews on Google and has an A+ rating on the Better Business Bureau.
Landfall Properties, LLC
Landfall PropertiesPrice Range
Free to $499+
Number of Photos
40
Listing Term
2 months up to until sold
- Landfall Properties in a licensed broker in CT, MA, ME, NH, and VT that specializes in flat-fee MLS listing services
- Free, unlimited changes
- Listings go live in 24 hours
- Set buyer’s agent commission of 2% (pay nothing if you find the buyer)
- Buyer and agent inquiries forwarded directly to you
- Cancel anytime
Free - Level One
| 1% at closing- Level Three
|
Pros
- Free MLS listing package (+2% buyer’s agent commission)
- Work directly with the broker, not a referral service
- Free, unlimited changes, including listing/delisting/relisting (Level Two and Three packages)
- Home buyer rebate if you also buy with Landfall Properties
Cons
- No built-in comparative market analysis (CMA) (except with Level Three package)
- Set buyer’s agent commission of 2% (unless you find a buyer)
As of August 12, 2020, Landfall Properties’ principal broker, Paul Marino, has an average rating of 5/5 based on 29 reviews on Zillow.
National Flat-Fee MLS Services & Brokers Operating in Jacksonville
Flat Fee Group
Flat Fee GroupPrice Range
$399-479+ (varies by state)
Number of Photos
25
Listing Term
6 months up to until sold
- Flat Fee Group is a network of independent brokers that offer flat-fee services in their respective state(s)
- Pay no buyer’s agent commission if you find an unrepresented buyer
- Buyer and agent inquiries forwarded to you (in most states)
- Contracts, disclosures, and addendums included (in most states)
$399 - Showcase
| $549 - Premium
|
Packages, services, and pricing vary by state. Check the website for details about options in your area.
Pros
- Work directly with the broker, not a referral service
- Buyer inquiries forwarded directly to you
- Pay no commission if you find an unrepresented buyer
Cons
- As of August 10, 2020, does not have an independent broker in Montana, West Virginia, and Wyoming
- Experience and service quality may vary depending on your state’s broker
As of August 10, 2020, no third-party review information was available for Flat Fee Group. However, as a network of independent brokers, you can check the website, find your state’s broker and research their individual reviews.
Houzeo
HouzeoPrice Range
$245-399
Number of Photos
6 to max allowed
Listing Term
3 to 6 months
- Houzeo is a flat-fee MLS referral service that connects you with Florida brokers and agents who will list your home on your local MLS for a pre-negotiated rate
- Draft your listing, upload photos, set your price, and sign MLS contracts via Houzeo’s online dashboard
- Autofills listing details using publicly available info about your home to expedite the listing process
- Home valuation not included in service
- Does not require that you offer buyer’s agent commission
- Listing is typically live within 24 hours of submission
$245 - Bronze
| $399 - Gold
|
Pros
- Free cancellation anytime (no refunds)
- Freedom to specify any buyer’s agent commission
- Listings typically go live within 24 hours
Cons
- Limited coverage in rural areas
- “Free changes” only apply to listing price, status, and property description; $10 for additional changes
As of August 11, 2020, Houzeo has an average rating of 4.8/5 based on 21 reviews on Google.
Alternatives to Flat-Fee MLS in Jacksonville
The Jacksonville real estate market is increasing rapidly. According to Zillow, the median home value rose 4.4% over the past year and is expected to increase by 4.7% in the next year. To realize your home's full value (or ideally more), it's important to weigh all of your options for selling before making a final decision.
- Flat-Fee Real Estate Agents
- Discount Real Estate Agents
- Low-Commission Real Estate Agents
- 1% Commission Real Estate Agents
- Sell to an iBuyer