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If you’re looking to sell your house and save on realtor commission fees in Milwaukee, Wisconsin, you may want to consider a low commission realtor. A good discount realtor provides the same general services and support as a conventional agent, but charges a fraction of the price.
We identified and ranked 11 discount real estate brokers active in and around Milwaukee. These are the 5 best low commission brands in Milwaukee right now, according to the data.
⚡ Find discount realtors now. List with top local agents for just 1.5%
- Stick with companies that offer in-person representation and "full service" (including an on-site comparative market analysis and professional photography). Avoid brands that only provide "remote" or "virtual" broker support.
- We recommend brands with success-based fees (you only pay at closing) and transparent pricing models. Watch out for upfront, nonrefundable fees and high minimums — some companies don’t make these easy to spot.
- Don't just rely on the advertised commission rate. Calculate your actual estimated commission fee based on your estimated home value. This is especially important for companies with flat fee models or high minimum fees to avoid paying more than advertised.
- Customer ratings are generally more important than small differences in pricing models. Look for companies with high average ratings based on large numbers of reviews.
- Be sure to interview the specific agent you'll be working with and evaluate them based on the same criteria you'd use to choose a conventional realtor.
Our Team spends hundreds of hours each month researching discount real estate brokerages and agents across the country so you don’t have to. We look at a wide range of factors to calculate our rankings including:
- Customer ratings: Do past clients recommend the company? Are recent reviews positive and consistent?
- Pricing & fees: How much does the service cost relative to other brokers? Are there rebates or discounts?
- Service scope: Does the company offer the same level of service as a traditional agent? Any extras?
- Track record: How long has the company been active, and how steady is their review activity over time?
We continually refresh existing data, add new companies to our library, and look for new ways to make our pages more useful. See our full methodology.
At a glance: Low-fee real estate companies we recommend in Milwaukee
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Best Overall
Clever Real Estate
Discount Real Estate Broker⚡ Compare Agents More detailsListing fee: 1.5%
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Runner Up
Lake Country Flat Fee
Discount Real Estate BrokerMore DetailsListing fee: $3,995
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Budget Pick
Milwaukee Flat Fee Homes
Discount Real Estate BrokerMore DetailsListing fee: $3,000
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Also Good
Benefit Realty
Discount Real Estate BrokerMore DetailsListing fee: 1.9%
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Also Good
Victory Realty Elite
Discount Real Estate BrokerMore DetailsListing fee: 1.5%
Top 5 low commission real estate companies in Milwaukee
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Best Overall
Nationwide⚡ Compare AgentsDiscount Real Estate Broker
Clever Real Estate
Claimed ✔Listing fee*1.5%Agent network*19,000+Active since2017SummaryPros & ConsReviewsCompany InfoClever Real Estate is our Top Pick 🥇 for Milwaukee home sellers looking for a great realtor and commission savings. Clever is a discount real estate marketplace you can use to hire vetted, local agents and get special low rates. It connects you with 19,000+ local realtors across the country from top regional brokerages and major brands like Keller Williams, RE/MAX, and Compass — and when you go through Clever, you pay just a 1.5% listing fee at closing instead of their typical 2.5-3%. Clever is currently the top-rated real estate company on Trustpilot with 3,500+ 5-star reviews. Requesting agent matches is fast, easy, and free. Read the full Clever Real Estate review.
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Runner Up
Select cities in WIRead ReviewDiscount Real Estate Broker
Lake Country Flat Fee
Listing fee*$3,995Actual cost*$3,995Savings*$8,984SummaryPros & ConsReviewsCompany InfoLake Country Flat Fee is a regional low commission real estate broker based in Oconomowoc, WI with agents operating in Milwaukee. It charges an excellent flat $3,995 fee due at closing. Sellers with homes at or above $399,500 stand to get the best value. Its plan includes most expected services and support. It’s been in business since at least 2017. Read the full Lake Country Flat Fee review.
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Budget Pick
Milwaukee, WIRead ReviewDiscount Real Estate Broker
Milwaukee Flat Fee Homes
Listing fee*$3,000Actual cost*$3,000Savings*$9,979SummaryPros & ConsReviewsCompany InfoMilwaukee Flat Fee Homes is a local discount real estate broker based in Shorewood, WI with agents operating in Milwaukee. It advertises a $500 upfront fee, plus an additional $2,500 due at closing. Remember that the upfront portion is nonrefundable, so you lose that money even if things don’t work out. Its plan includes most expected services and support. It’s been active for at least 8 years. Read the full Milwaukee Flat Fee Homes review.
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Also Good
Milwaukee, WIRead ReviewDiscount Real Estate Broker
Benefit Realty
Listing fee*1.9%Actual cost*$8,903Savings*$4,076SummaryPros & ConsReviewsCompany InfoBenefit Realty is a local discount real estate brokerage based in Franklin, WI with agents operating in Milwaukee. It costs a respectable 1.9% of the final sale price at closing with a $2,850 minimum fee. Homes below $150,000 will pay more than the advertised 1.9% rate. Its plan includes all expected services and support, plus non-standard services like transaction coordination, digital marketing, staging assistance, and open house hosting. It’s been in business since at least 2006. Read the full Benefit Realty review.
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Also Good
Milwaukee, WIRead ReviewDiscount Real Estate Broker
Victory Realty Elite
Listing fee*1.5%Actual cost*$7,028Savings*$5,951SummaryPros & ConsReviewsCompany InfoVictory Realty Elite is a local discount real estate broker that has agents operating in Milwaukee. It advertises a very good 1.5% of the final sale price at closing. There's no minimum fee so you'll pay the advertised percentage rate no matter the final sale price. Its plan includes all expected services and support, plus non-standard services like digital marketing, virtual tours, drone photography, staging assistance, and open house hosting. It’s been in business since at least 2015. Read the full Victory Realty Elite review.
What to know about discount real estate agents in Milwaukee
- Milwaukee discount real estate brokers offer a similar range of services and support as conventional realtors for a lower price.
- If you work with a conventional Milwaukee realtor, you’ll typically pay a listing commission fee of about 3.27%.
- Discount realtors typically deliver savings by charging lower listing fees at closing. The average listing fee among discount brokerages in Milwaukee is 1.1% as of September 2025.
- That’s an average savings premium of $7,541.00 based on the median home sale price in Milwaukee ($353,600.00), according to the latest available data (September 2025).
- Consider a discount realtor if saving on real estate commission fees is a top priority, but you still want a real estate agent to guide and support you through the process.
- Discount realtors sometimes handle more customers at once to offset their lower rates. Some sellers say this can lead to less hands-on, personalized service compared to a conventional realtor.
- We recommend sellers with more complicated properties or circumstances stick with conventional realtors with experience that fits their needs. (Try Clever: list with top full-service realtors, get up to 50% off their typical rate.)
- That being said, discount brokerage service models and customer experiences vary widely, which is why thoroughly interviewing and vetting any agent is so important.
Pros
- Discount real estate agents save sellers in Milwaukee $7,541.00, on average.
- You get expertise from a licensed agent who knows the Milwaukee market.
- Some discount real estate agents offer full service, so you can get everything you'd expect for less.
Cons
- Some Milwaukee discount real estate agents only provided limited service, and may charge extra fees for "add-ons" like professional photography.
- Discount real estate brokers sometimes charge upfront fees, so you'll have to pay out-of-pocket before your house sells.
- Clever Real Estate gets you special discounted rates from top, conventional realtors representing major brokerages like RE/MAX, Century 21, and Compass. Get personalized agent recommendations and save up to 50% on listing fees.
- You can try to negotiate a lower commission rate with a conventional realtor yourself, but this can be difficult to do (only about 22% of sellers who try to negotiate are successful). Negotiating is easier if you have a pricier home, are selling in a particularly hot market, or already have a buyer lined up.
- If you're selling for sale by owner in Wisconsin and just want a marketing boost, a Milwaukee flat fee MLS service may be a better fit. Basic flat fee MLS plans get your listing on the local MLS for around $150. Premium plans include more services, like pro photography, but can cost well over $1,000.
- If you want to sell your house fast in Milwaukee or sell your house in as-is condition, consider using a Milwaukee cash home buyer company. Cash home buyers will purchase almost any home in any condition. You typically don't have to pay realtor commissions and many will actually cover your closing costs. And because they pay cash, they can usually close in a matter of days.
The Milwaukee housing market has picked up since this time last year, according to the latest data (July 2025).
- Milwaukee is currently in a seller’s market, with buyer demand outpacing the inventory. Last month, there were 4,104 active listings, (up 1.48% year over year).
- The median home sale price in Wisconsin last month was $353,600, up 4.3% from $338,912 last year.
- In the past month, Milwaukee properties spent a median of 30 days on the market — that’s the same amount of days as this time last year.
- The average Wisconsin home sold for 100.55% of its original list price in the past month, down 0.3% year over year.
- Milwaukee houses are experiencing more price drops compared to last year. 778 of properties dropped their price last month. That's a 32.76% increase compared to this time last year.
- The bulk of home seller costs is made up of realtor listing fees and closing costs.
- Listing fee: Wisconsin home sellers pay their agents an average listing fee of 3.3%. That's 287.5% more than the average discount listing fee of 1.1% in Milwaukee.
More low commission real estate companies in Milwaukee (6)
What it is: Low commission realtors charge lower listing fees than conventional realtors but provide the same general range of services and support.
Who this is for: Any home seller interested in saving money on realtor fees but still wants a skilled agent to help guide them through the process.
How to choose: The average low commission real estate company in Milwaukee charges a 1.1% listing fee and has a 4.8 out of 5 customer rating, 80 verified reviews, and at least 9 years of verified activity. These can be useful baseline criteria to help guide your search.
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NationwideRead ReviewDiscount Real Estate BrokerFlat Fee Group
Listing fee*1%Actual cost*$4,686Savings*$8,293SummaryPros & ConsReviewsCompany InfoFlat Fee Group is a regional discount real estate broker. It advertises a very good 1% of the final sale price at closing with a $2,000 minimum fee. Homes below $200,000 will pay more than the advertised 1% rate. We were unable to verify services information for Flat Fee Group. We’re still working to verify how many years this company has been in business. Read the full Flat Fee Group review.
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NationwideDiscount Real Estate BrokerBetter Homes Realty
Listing fee*1%Actual cost*$4,686Savings*$8,293SummaryPros & ConsReviewsCompany InfoBetter Homes Realty is a nationwide discount real estate broker that’s based in Hazlet, NJ. It advertises a competitive 1% of the final sale price at closing. There's no minimum fee so you'll pay the advertised percentage rate no matter the final sale price. Better Homes Realty may be missing some key services and support, including in-person representation and pricing assistance. It’s been active for at least 6 years.
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Milwaukee, WIRead ReviewDiscount Real Estate BrokerDiscount Rate Realty
Listing fee*N/AActual cost*N/ASavings*N/ASummaryPros & ConsReviewsCompany InfoDiscount Rate Realty is a local discount real estate broker based in Waukesha, WI with agents operating in Milwaukee. We were unable to verify pricing information for Discount Rate Realty. We were unable to verify services information for Discount Rate Realty. It’s been active for at least 3 years. Read the full Discount Rate Realty review.
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Statewide in WIRead ReviewDiscount Real Estate BrokerRedfin Wisconsin
Listing fee*2%Actual cost*$9,371Savings*$3,608SummaryPros & ConsReviewsCompany InfoRedfin Wisconsin is a local discount real estate brokerage that’s based in Seattle, WA, but available statewide in Wisconsin. It charges a mediocre 2% of the final sale price at closing with a $3,500 minimum fee. Homes below $175,000 will pay more than the advertised 2% rate. Redfin Wisconsin reduces the listing fee to 1% if you buy and sell with them. If you’re only buying, you can get a 25% rebate on the buyer’s agent commission at closing. Its plan gets you all the expected services and support, including a dedicated agent, in-person representation, MLS syndication. We’re still working to verify how many years this company has been in business. Read the full Redfin review.
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Muskego, WIDiscount Real Estate BrokerAssist-2-Sell
Listing fee*N/AActual cost*N/ASavings*N/ASummaryPros & ConsReviewsCompany InfoAssist-2-Sell is a local discount real estate brokerage based in Muskego, WI with agents operating in Milwaukee. We were unable to verify pricing information for Assist-2-Sell. We were unable to verify services information for Assist-2-Sell. It’s been active for at least 7 years.
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Select statesDiscount Real Estate BrokerBest Choice Flat Fee
Listing fee*$999Actual cost*$999Savings*$11,980SummaryPros & ConsReviewsCompany InfoBest Choice Flat Fee is a regional low commission real estate brokerage that has agents operating in Milwaukee. It costs a nonrefundable $999 fee upfront. Upfront fees aren’t always a deal breaker, but companies with success-based fees (due at closing) are less risky. We were unable to verify services information for Best Choice Flat Fee. We’re still working to verify how many years this company has been in business.
Find top-rated low commission realtors in Milwaukee
See discount real estate brokers in other Wisconsin cities
Related guides and resources for Milwaukee home sellers
How we research and rank discount real estate brokers
Data sources
Our research team identified and ranked 11 full-service, low commission real estate brokerages available in Milwaukee. We compiled and analyzed 1,391 publicly available data points tied to customer reviews, pricing models, services, and track record to assess each company, determine our rankings, and choose our top picks in Milwaukee.
Methodology
Our team used public business directories to identify 11 discount real estate services in Milwaukee. We then manually verified pricing and services details for every company, categorizing them as either “full-service” or “limited-service.”
We did our best to ensure that only brands and product offerings that meet our minimum full-service criteria made it onto these pages. Limited-service brokers appear in our Flat-fee MLS Services Guides.
We fed pricing, services, customer ratings, and credibility data for each verified low commission real estate brokerage into our localized ranking methodology. We evaluated each company across four core areas, including:
- Customer Experience (35%): We measured how customers feel about their experiences and outcomes with the company over time. This score is primarily powered by average customer ratings across reputable, third-party review platforms. We weighted our customer scores to account for sample size and recency.
- Pricing & Fees (30%): We measured the company’s fee structure and price point relative to other discount real estate brokerages. We determined each company's effective listing commission rate, average cost, and average savings (when compared to the national average commission rate). We also checked for special discounts, such as sell-and-buy deals and buyer rebates.
- Services & Support (20%): We measured the level of services and support that each discount real estate broker provides and compared that to what a traditional broker offers. We also checked for bonus services, such as virtual tours and social media marketing.
- Track Record (15%): We measured how long a company has been active in the market by looking at recent reviews. We also determined how consistent their activity level is over time.
We combined these individual scores into a single Overall Rating, which determined our top picks and general company rankings in Milwaukee.
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