Best Flat Fee MLS Listing Companies in San Diego, California (2025)

• Budget Plans in San Diego, California range from $45 to $299. They typically include basic services like an MLS listing syndicated to sites like Zillow and Realtor.com, plus a few extras like downloadable documents. Consider a Budget Plan if you’re looking for the cheapest possible way to get more exposure for your listing.
• Standard Plans in San Diego range from $325 to $699. These usually include additional tools and features like showing scheduling software, virtual contracts, and even remote broker support. Good Standard Plans usually offer the best value for FSBO sellers in terms of price vs. useful services.
• Premium Plans generally aren't worth it. Upfront fees in San Diego, CA start at $89 and reach over $899. Some include hefty, additional fees at closing (0.5-1% or more). Most Premium plans don't offer enough support to justify the high price tag. We recommend hiring a discount real estate broker instead.

Our team spends hundreds of hours each month researching flat fee MLS listing services across the country so you don't have to. We look at a wide range of factors to calculate our rankings, including:

• Customer experience: Do they consistently deliver good experiences for customers?
• Value for money: Do they include a solid number of services for the fee you pay?
• Track record: Have they been in business and stable for many years?

We continually refresh existing data, add new companies to our library, and look for new ways to make our pages more useful. See our full methodology.

• San Diego, California flat fee MLS listing companies offer bundled and a la carte marketing and support services for people selling their homes without a realtor, also known as listing for sale by owner (FSBO).
• Budget flat fee listing plans in San Diego, California start as low as $45 and usually just get your property listed on San Diego, California MLSs and popular sites like Zillow and Realtor.com, which helps increase your exposure among local buyers.
• Standard plans in San Diego, California start at $325 and go up to $699. They often include more services and support, like downloadable documents, showing scheduling tools, and yard signs.
• Premium plans in San Diego, California range from $89 to over $899+ and may include more deluxe services like professional photography, a comparative market analysis (CMA), and remote broker support.
• Most flat fee MLS brokers charge a flat, upfront fee that’s nonrefundable. Some also charge additional fees at closing. Others may charge additional fees for canceling your listing agreement early or even just updating your listing details.
• Flat fee MLS may be a good option if you’re (a) committed to selling without a realtor and (b) have a good understanding of the logistics, risks, and time requirements that come with a FSBO sale.
• Most home sellers looking to save money should also consider a low commission real estate company. These brokers get you full, in-person representation from a licensed agent for 50% less than the average listing commission rate in San Diego, California, which is comparable to many Premium flat fee MLS plans.

• Consider a flat fee MLS company if you're an experienced home seller, committed to selling your home by owner, and looking for a relatively cheap way to give your listing a visibility boost. If this is you, some Basic and Standard plans offer decent value for the money.
• If you’re looking for anything above a Budget or Standard flat fee MLS plan, a discount real estate broker may offer better value. Discount broker pricing can be comparable to Premium flat fee MLS packages, but gets you full in-person representation from a licensed agent.
• There are lots of free for sale by owner websites, including Zillow, Craigslist, and ForSaleByOwner.com. Most of these options don’t get your listing on the MLS, so they can be a good option for testing the waters or supplementing your flat fee MLS plan.
• If you need to sell your house fast or are selling a home that needs major repairs, consider a San Diego, California cash home buyer. These companies buy homes in almost any condition for cash, often in a matter of days. You avoid realtor commissions and many will even cover your closing costs. The tradeoff is that investors typically pay less for homes to offset risk and ensure they can turn a profit.

Pros  ✅

• Increased exposure: Gets your listing on the MLS while still letting you technically sell by owner
• Potential savings: Usually a fraction of the typical 2.5% most realtors in San Diego, California charge to sell a home
• Useful extras: Plans often include some useful add-on services like showing scheduling tools and downloadable documents
• More control: Many let you manage your own listing, pick and choose services to pay for, and generally run your own show

Cons ❌

• Limited service: Handling your own sale is difficult and time consuming, no matter how many “tools” a plan includes
• No in-person support: Key services like home valuations and pricing advice can’t be accurate without visiting the home
• Quality issues: Plans can look good “on paper,” then technology, services, and/or support turn out to be low quality
• Lower sale price: FSBO homes sell for $100,000 less on average than comparable homes listed by agents

Here’s a quick breakdown of the average flat fee MLS broker in San Diego, California to help guide your search:

• Brand rating: 4.7
• Customer rating: 4.7
• Total # of reviews: 189
• Years of verified activity: 9
• Budget plan: $203 | 4.3 value score
• Standard plan: $435 | 4.3 value score
• Premium plan: $459 | 4.2 value score

The San Diego housing market has cooled since this time last year, according to the latest data (February 2025)

• San Diego is currently in a seller's market, with buyer demand outpacing the inventory. At the end of March, there were 1385 active listings (11%, year over year), with 1033 new properties listed over the course of the month (16%, year over year).
• The median home sale price in San Diego last month was $985,000, up 4.8% from $937,846 last year.

San Diego, California homes are taking longer to sell and netting lower premiums compared to last year

• San Diego properties spend a median 27 days on market — that's 10 days slower than last year
• The average San Diego home sells for 100% of its original list price, down 0.7% year over year.
• San Diego houses are experiencing more price drops compared to last year. 34% of properties dropped their price last month. That's a 14% increase compared to this time last year.