Sections: Our top picks | Flat fee MLS FAQs | Full company rankings
If you’re selling your house by owner in Salt Lake City, Utah, a flat fee MLS listing service can help you get more exposure for your property without breaking the bank.
We identified and ranked 19 flat fee MLS services available in Salt Lake City. They offer a combined total of 38 listing plans ranging from $99 to $1,500. Here are the 4 best plans, according to the data.
- Budget Plans in Salt Lake City, Utah range from $99 to $299. They typically include basic services like an MLS listing syndicated to sites like Zillow and Realtor.com, plus a few extras like downloadable documents. Consider a Budget Plan if you’re looking for the cheapest possible way to get more exposure for your listing.
- Standard Plans in Salt Lake City range from $325 to $650. These usually include additional tools and features like showing scheduling software, virtual contracts, and even remote broker support. Good Standard Plans usually offer the best value for FSBO sellers in terms of price vs. useful services.
- Premium Plans generally aren't worth it. Upfront fees in Salt Lake City, UT start at $89 and reach $1,500. Some include hefty, additional fees at closing (0.5-1% or more). Most Premium plans don't offer enough support to justify the high price tag. We recommend hiring a discount real estate broker instead.
Our team spends hundreds of hours each month researching flat fee MLS listing services across the country so you don't have to. We look at a wide range of factors to calculate our rankings, including:
- Customer experience: Do they consistently deliver good experiences for customers?
- Value for money: Do they include a solid number of services for the fee you pay?
- Track record: Have they been in business and stable for many years?
We continually refresh existing data, add new companies to our library, and look for new ways to make our pages more useful. See our full methodology.
Top 4 flat fee MLS listing plans in Salt Lake City, UT
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Best Budget Plan
$199 DIY MLS By Owner
Flat Fee Susie$19925 photos on MLS Showing scheduling tools Unlimited listing changesView Details -
Best Standard Plan
Platinum
OwnerEntry.com$399Home valuation Remote broker support Unlimited listing changesView Details -
Most Services & Support
Gold
OwnerEntry.com$299Home valuation Remote broker support Unlimited listing changesView Details -
Cheapest Overall
$99 DIY MLS By Owner
Flat Fee Susie$99Unlimited listing changes Seller contact on listing No cancellation feeView Details
Sell for more with a top agent. Pay half the usual rate.
- FSBO listings sell for 13% less on average vs. agent-assisted sales
- Clever lets you list with top local realtors for just 1.5% at closing
- Get full in-person representation, showings, pro photos, and more
FAQs about flat fee MLS in Salt Lake City, UT
- Salt Lake City, Utah flat fee MLS listing companies offer bundled and a la carte marketing and support services for people selling their homes without a realtor, also known as listing for sale by owner (FSBO).
- Budget flat fee listing plans in Salt Lake City, Utah start as low as $99 and usually just get your property listed on Salt Lake City, Utah MLSs and popular sites like Zillow and Realtor.com, which helps increase your exposure among local buyers.
- Standard plans in Salt Lake City, Utah start at $325 and go up to $650. They often include more services and support, like downloadable documents, showing scheduling tools, and yard signs.
- Premium plans in Salt Lake City, Utah range from $89 to $1,500+ and may include more deluxe services like professional photography, a comparative market analysis (CMA), and remote broker support.
- Most flat fee MLS brokers charge a flat, upfront fee that’s nonrefundable. Some also charge additional fees at closing. Others may charge additional fees for canceling your listing agreement early or even just updating your listing details.
- Flat fee MLS may be a good option if you’re (a) committed to selling without a realtor and (b) have a good understanding of the logistics, risks, and time requirements that come with a FSBO sale.
- Most home sellers looking to save money should also consider a low commission real estate company. These brokers get you full, in-person representation from a licensed agent for 50% less than the average listing commission rate in Salt Lake City, Utah, which is comparable to many Premium flat fee MLS plans.
- Consider a flat fee MLS company if you're an experienced home seller, committed to selling your home by owner, and looking for a relatively cheap way to give your listing a visibility boost. If this is you, some Basic and Standard plans offer decent value for the money.
- If you’re looking for anything above a Budget or Standard flat fee MLS plan, a discount real estate broker may offer better value. Discount broker pricing can be comparable to Premium flat fee MLS packages, but gets you full in-person representation from a licensed agent.
- There are lots of free for sale by owner websites, including Zillow, Craigslist, and ForSaleByOwner.com. Most of these options don’t get your listing on the MLS, so they can be a good option for testing the waters or supplementing your flat fee MLS plan.
- If you need to sell your house fast or are selling a home that needs major repairs, consider a Salt Lake City, Utah cash home buyer. These companies buy homes in almost any condition for cash, often in a matter of days. You avoid realtor commissions and many will even cover your closing costs. The tradeoff is that investors typically pay less for homes to offset risk and ensure they can turn a profit.
Pros ✅
- Increased exposure: Gets your listing on the MLS while still letting you technically sell by owner
- Potential savings: Usually a fraction of the typical 2.4% most realtors in Salt Lake City, Utah charge to sell a home
- Useful extras: Plans often include some useful add-on services like showing scheduling tools and downloadable documents
- More control: Many let you manage your own listing, pick and choose services to pay for, and generally run your own show
Cons ❌
- Limited service: Handling your own sale is difficult and time consuming, no matter how many “tools” a plan includes
- No in-person support: Key services like home valuations and pricing advice can’t be accurate without visiting the home
- Quality issues: Plans can look good “on paper,” then technology, services, and/or support turn out to be low quality
- Lower sale price: FSBO homes sell for $100,000 less on average than comparable homes listed by agents
Here’s a quick breakdown of the average flat fee MLS broker in Salt Lake City, Utah to help guide your search:
- Brand rating: 4.7
- Customer rating: 4.7
- Total # of reviews: 116
- Years of verified activity: 8
- Budget plan: $209 | 4.3 value score
- Standard plan: $468 | 4.2 value score
- Premium plan: $466 | 4.0 value score
The Salt Lake City housing market has cooled since this time last year, according to the latest data (January 2025)
- Salt Lake City is currently in a seller's market, with buyer demand outpacing the inventory. At the end of January, there were 343 active listings (6.9%, year over year), with 150 new properties listed over the course of the month (7.9%, year over year).
- The median home sale price in Salt Lake City last month was $524,031, up 3.8% from $504,283 last year.
Salt Lake City, Utah homes are taking less time to sell and netting a higher premium compared to last year
- Salt Lake City properties spend a median 47 days on market — that's 18 days faster than last year
- The average Salt Lake City home sells for 98% of its original list price, up 0.5% year over year.
- Salt Lake City houses are experiencing more price drops compared to last year. 40% of properties dropped their price last month. That's a 10% increase compared to this time last year.
Best flat fee MLS companies in Salt Lake City, UT (Full rankings)
Editor’s note: Our list of flat fee MLS services in Salt Lake City is ordered by Overall Rating (high to low). Companies with high Overall Ratings offer the best balance of customer scores, track records, and value across all plans, but won’t always have the highest individual Plan Ratings.
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OwnerEntry.com
Statewide in UtahPlans (3)ReviewsCompany Info-
Best Standard Plan
Platinum
$399- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Downloadable documents
- Professional home valuation
- Offers & negotiation support
- Fliers & brochures
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Yard sign
- Lockbox for door
-
Most Services & Support
Gold
$299- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Downloadable documents
- Professional home valuation
- Fliers & brochures
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
-
Good value
Silver
$199- 6-month listing term
- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Downloadable documents
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
-
-
List With Freedom
Statewide in UtahPlans (3)ReviewsCompany Info-
Decent value
Platinum +
$395 + 0.2%*- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- Manage your own listing
- Downloadable documents
- Transaction coordination
- Yard sign
- Showing scheduling tools
- Virtual house tour
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Lockbox for door
-
Decent value
Platinum
$195 + 0.2%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- Manage your own listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Yard sign
- Lockbox for door
-
Decent value
Gold
$89 + 0.5%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- Manage your own listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Yard sign
- Lockbox for door
-
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Brokerless
NationwidePlans (3)ReviewsCompany Info-
Good value
$149 MLS By Owner
$149- 6-month listing term
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
Good value
$99 MLS By Owner
$99- 6-month listing term
- Unlimited listing changes
- 6 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
Good value
$188 MLS By Owner
$188- 12-month listing term
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
-
Flat Fee Susie
NationwidePlans (2)ReviewsCompany Info-
Best Budget Plan
$199 DIY MLS By Owner
$199- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
Cheapest Overall
$99 DIY MLS By Owner
$99- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 6 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
-
BuySelf Realty
Salt Lake City, UtahPlans (2)ReviewsCompany Info-
Decent value
Standard Package
$749*- 12-month listing term
- No early cancellation fee
- 25 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- Yard sign
- Lockbox for door
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Professional home valuation
- Offers & negotiation support
- Manage own listing
-
Fair value
Economy Package
$649*- 6-month listing term
- No early cancellation fee
- 6 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
- Yard sign
- Lockbox for door
-
-
ISoldMyHouse.com
NationwidePlans (2)ReviewsCompany Info-
Good value
Get Sold!
$399- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
- Yard sign
- Lockbox for door
-
Decent value
Get Listed!
$299- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 6 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
-
Intermountain Properties
Statewide in UtahPlans (2)ReviewsCompany Info-
Decent value
Premium MLS
$199 + 0.1%*- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- 35 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- Professional home valuation
- Offers & negotiation support
- Yard sign
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Manage own listing
- Lockbox for door
-
Fair value
Basic MLS
$99 + 0.1%*- 1-month listing term
- No early cancellation fee
- Unlimited listing changes
- 10 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Manage own listing
- Yard sign
- Lockbox for door
-
-
ByOwner.com
NationwidePlans (1)ReviewsCompany Info-
Fair value
MLS Listing
$499 + 0.1%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 50 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Manage own listing
- Yard sign
- Lockbox for door
-
-
National Flat Fee MLS
NationwidePlans (2)ReviewsCompany Info-
Fair value
Premium MLS Showcase Package
$299- 12-month listing term
- 25 photos on MLS listing
- Downloadable documents
- Yard sign
- Lockbox for door
- Fliers & brochures
- Showing scheduling tools
- Remote broker support
- Virtual house tour
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
Fair value
Standard MLS & Realtor.com Package
$199- 6-month listing term
- 10 photos on MLS listing
- Yard sign
- Fliers & brochures
- Remote broker support
- Virtual house tour
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
-
Utah Broker
Statewide in UtahPlans (1)ReviewsCompany Info-
Decent value
Silver
$650- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- 50 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- Virtual contract software
- Yard sign
- Showing scheduling tools
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
- Lockbox for door
-
-
Flat Fee Listing
NationwidePlans (1)ReviewsCompany Info-
Fair value
MLS Listing
$349- 6-month listing term
- Max photos on MLS
- Seller contact info on listing
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
- Yard sign
- Lockbox for door
-
-
List With The Otter
Statewide in UtahPlans (2)ReviewsCompany Info-
Decent value
6 Month Single Family Listing
$200- 6-month listing term
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
Decent value
6 Month Multi- Family Listing
$250- 6-month listing term
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
-
sharpMLS.com
Statewide in UtahPlans (4)ReviewsCompany Info-
Decent value
6 Months Showcase For Sale
$325- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
- Yard sign
- Lockbox for door
-
Decent value
1 Year Showcase For Sale
$420- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
- Yard sign
- Lockbox for door
-
Decent value
1 Year Economy For Sale
$325- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- 6 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
- Yard sign
- Lockbox for door
-
Decent value
6 Months Economy For Sale
$145- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 6 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
-
Flat Fee Group
Salt Lake City, UtahPlans (1)ReviewsCompany Info-
Decent value
Silver
$600- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- 35 photos on MLS listing
- Seller contact info on listing
- Downloadable documents
- Professional home valuation
- Offers & negotiation support
- Transaction coordination
- Virtual contract software
- Yard sign
- Fliers & brochures
- Showing scheduling tools
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
- Lockbox for door
-
-
Best Choice Flat Fee
Salt Lake City, UtahPlans (3)ReviewsCompany Info-
Decent value
Bronze Limited Service
$150- No early cancellation fee
- 50 photos on MLS listing
- Seller contact info on listing
- Manage your own listing
- Downloadable documents
- MLS listing & syndication
- Basic customer support
-
Fair value
SILVER Limited Service
$650- 12-month listing term
- No early cancellation fee
- 50 photos on MLS listing
- Seller contact info on listing
- Manage your own listing
- Downloadable documents
- Professional home valuation
- Yard sign
- Fliers & brochures
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
Not included
- Lockbox for door
-
Limited value
GOLD Full Service
$1,500- 12-month listing term
- No early cancellation fee
- 50 photos on MLS listing
- Seller contact info on listing
- Manage your own listing
- Downloadable documents
- Professional home valuation
- Offers & negotiation support
- Transaction coordination
- Virtual contract software
- Yard sign
- Fliers & brochures
- Showing scheduling tools
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Lockbox for door
-
-
One Rate MLS
Statewide in UtahPlans (1)ReviewsCompany Info-
Fair value
Standard
$275- No early cancellation fee
- Extra fee per listing change
- Max photos on MLS
- Seller contact info on listing
- Downloadable documents
- Professional home valuation
- Offers & negotiation support
- Yard sign
- Fliers & brochures
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
-
The HomeOwnership Company
Statewide in UtahPlans (1)ReviewsCompany Info-
Limited value
Premium
1%*- No early cancellation fee
- Downloadable documents
- Professional home valuation
- Yard sign
- Lockbox for door
- Fliers & brochures
- Showing scheduling tools
- Remote broker support
- Professional photos
- Virtual house tour
- Digital floorplans
- Social media marketing
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Manage own listing
-
-
OnlineOwners.com Inc
NationwidePlans (1)ReviewsCompany Info-
Limited value
Standard
$325- Extra fee per listing change
- Yard sign
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
- Lockbox for door
-
-
FlatFeeMLS.com
NationwidePlans (3)ReviewsCompany Info-
Fair value
Better
$395- 6-month listing term
- 25 photos on MLS listing
- Yard sign
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
- Lockbox for door
-
Limited value
Best
$595- 6-month listing term
- Max photos on MLS
- Yard sign
- Lockbox for door
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
-
Limited value
Starter
$295- 6-month listing term
- MLS listing & syndication
- Basic customer support
Not included
- Photos on MLS listing
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
-
Related resources for Salt Lake City, Utah
Why trust us
Data sources
Our Research Team identified 19 flat fee MLS brokers and 38 listing plans currently available in Salt Lake City, Utah. We compiled and analyzed 2,362,466 publicly available data points tied to key factors like pricing, terms, services, and customer reviews to assess each company, determine our rankings, and choose our top picks in Salt Lake City, Utah.
Methodology
We used public business directories and licensing databases to identify over 2,393 real estate services we believed to be “discount” brands. 39 of those brands were active in Utah and 38 were available in Salt Lake City. We then manually verified pricing and services details for each company, categorizing them as either “full-service” or “limited service” (limited service is our general service-level categorization for flat fee MLS companies).
These flat fee MLS rankings pages feature brands and products we identified as limited-service. The full-service discount brands can be found in our discount real estate brokers library. Some companies offer both full-service and limited-service options, in which case they will appear in both libraries. But we evaluate and rank each offering using separate, product-specific methodologies.
We fed flat fee MLS pricing, services, customer ratings, and credibility data into our localized ranking methodology. We evaluate each brand across three core areas:
- Customer experience: We calculate a Customer Score that measures how customers feel about their experiences and outcomes with a given company over time. This score is primarily powered by customer ratings and feedback across reputable, third-party review platforms. We don’t just go by average customer rating, but consider the total number of reviews, how recent they are, and whether they’re local (attributed to a specific location) or generic (mixed together from all locations). In effect, Company X, with a 4.9 average customer rating across 20 reviews with no new reviews in the past 12 months, will get a lower Customer Score than Company Y, with a 4.7 average rating across 200 reviews with 50 in the past 2 months.
- Value for money: Our Value Score is essentially an index you can use to compare overall “bang for your buck” from brand to brand. It’s a combination of the individual Plan Ratings (price point vs. terms and services) for each of the company’s plans relative to its specific tier (Budget, Standard, or Premium). We primarily use this score to help calculate the Overall Rating (below) for each company. But it can be a useful metric for gauging how much value a company typically delivers, regardless of the plan you choose. That said, Plan Scores are going to be the best indicator of straight value for money on the individual plan level.
- Track record: Our Track Record Score assesses (a) how established a company is and (b) the distribution of activity over its lifespan. The highest scores go to brands that have been around for a long time and have consistent, verifiable activity over their lifespans, indicating a legit and stable business operation. The basic principle is that companies who have been around for fewer than 12 months or have irregular activity — e.g., 38 of their 40 total reviews were posted on the same day in their first month in business — present a higher risk to consumers compared to who have been in operation and thriving for many years.
Then we combined these individual scores into an Overall Rating, which determined our top picks and general company rankings in Salt Lake City, Utah. Value Score makes up 60% of the Overall Rating, Customer Score is 30%, and Track Record is 10%.
🏢 Do you own or operate a flat fee MLS or limited-service brokerage in Salt Lake City, Utah? Claim or add your business profile here.
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