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If you’re selling your house by owner in Pensacola, Florida, a flat fee MLS listing service can help you get more exposure for your property without breaking the bank.
We identified and ranked 30 flat fee MLS services available in Pensacola. They offer a combined total of 47 listing plans ranging from $95 to over $748. Here are the best plans, according to the data.
Expert advice: Flat fee MLS services can be a good option if you’re an experienced home seller who’s comfortable handling the entire sales process yourself. If that's not you, a full-service discount real estate broker may offer a better balance of support, value, and potential profits.
- Budget Plans in Pensacola, Florida range from $95 to $299. Many are cheap and bare-bones, offering basic services like MLS syndication and downloadable documents. These types of Budget Plans are best if you want to boost your listing’s exposure at the lowest possible cost. But be on the lookout: some offerings in this tier include as many — or even better — services than Standard and Premium packages.
- Standard Plans in Pensacola range from $300 to $595. This is usually where you’ll find the best balance of services for the money. Standard Plans often include useful tools like showing schedulers and virtual contracts. The best ones also provide a few deluxe services like professional photography or remote broker support. Still, compare these plans carefully against Budget-tier options to avoid overpaying for missing features or extras you don’t need.
- Premium Plans often use hybrid pricing: a non-refundable upfront fee at signing plus a flat or percentage-based fee at closing. In Pensacola, total costs range from $0 to over $748 (sometimes more with % based fees at closing). Worthwhile Premium Plans include multiple non-standard services (e.g., professional photography, broker support, transaction coordination), offer easy-to-use online tools, and carry strong customer ratings.
Our team spends hundreds of hours each month researching flat fee MLS listing services across the country so you don't have to. We look at a wide range of factors to calculate our rankings, including:
- Value for money: Do they include a solid number of services for the fee you pay?
- Customer experience: Do they consistently deliver good experiences for customers?
- Track record: Have they been in business and stable for many years?
We continually refresh existing data, add new companies to our library, and look for new ways to make our pages more useful. See our full methodology.
Featured flat fee MLS listing plans in Pensacola, FL
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Most Recommended
HouzeoSilver
$249 + 0.5%*Easy-to-use platform Online showing tools Broker pricing strategy⚡ Get Started View Details -
Value Pick
BeycomeBasic Package
$99Showing scheduling tools Unlimited listing changes Seller contact on listingView Details -
Budget Pick
Homecoin.comBudget
$95Home valuation 25 photos on MLS Seller contact on listingView Details -
Upgrade Pick
OwnerEntry.comGold
$299Home valuation Remote broker support Unlimited listing changesView Details
FAQ about flat fee MLS in Pensacola, FL
- Pensacola, Florida flat fee MLS listing companies offer bundled and a la carte marketing and support services for people selling their homes without a realtor, also known as listing for sale by owner (FSBO).
- Budget flat fee listing plans in Pensacola, Florida start as low as $95 and usually just get your property listed on Pensacola, Florida MLSs and popular sites like Zillow and Realtor.com, which helps increase your exposure among local buyers.
- Standard plans in Pensacola, Florida start at $300 and go up to $595. They often include more services and support, like downloadable documents, showing scheduling tools, and yard signs.
- Premium plans in Pensacola, Florida range from $0 to over $748+ and may include more deluxe services like professional photography, a comparative market analysis (CMA), and remote broker support.
- Most flat fee MLS brokers charge a flat, upfront fee that’s nonrefundable. Some also charge additional fees at closing. Others may charge additional fees for canceling your listing agreement early or even just updating your listing details.
- Flat fee MLS may be a good option if you’re (a) committed to selling without a realtor and (b) have a good understanding of the logistics, risks, and time requirements that come with a FSBO sale.
- Most home sellers looking to save money should also consider a low commission real estate company. These brokers get you full, in-person representation from a licensed agent for 50% less than the average listing commission rate in Pensacola, Florida, which is comparable to many Premium flat fee MLS plans.
- Consider a flat fee MLS company if you're an experienced home seller, committed to selling your home by owner, and looking for a relatively cheap way to give your listing a visibility boost.
- If you're a first-time seller or aren't 100% comfortable handling the sale on your own, a discount real estate broker may be a better choice. Discount broker pricing can be comparable to Premium flat fee MLS packages, but gets you full in-person representation from a licensed agent.
- There are lots of free for sale by owner websites, including Zillow, Craigslist, and ForSaleByOwner.com. Most of these options don’t get your listing on the MLS, so they can be a good option for testing the waters or supplementing your flat fee MLS plan.
- If you need to sell your house fast or are selling a home that needs major repairs, consider a Pensacola, Florida cash home buyer. These companies buy homes in almost any condition for cash, often in a matter of days. You avoid realtor commissions and many will even cover your closing costs. The tradeoff is that investors typically pay less for homes to offset risk and ensure they can turn a profit.
Pros ✅
- Increased exposure: Gets your listing on the MLS while still letting you technically sell by owner
- Potential savings: Usually a fraction of the typical 2.6% most realtors in Pensacola, Florida charge to sell a home
- Useful extras: Plans often include some useful add-on services like showing scheduling tools and downloadable documents
- More control: Many let you manage your own listing, pick and choose services to pay for, and generally run your own show
Cons ❌
- Limited service: Handling your own sale is difficult and time consuming, no matter how many “tools” a plan includes
- No in-person support: Key services like home valuations and pricing advice can’t be accurate without visiting the home
- Quality issues: Plans can look good “on paper,” then technology, services, and/or support turn out to be low quality
- Lower sale price: FSBO homes sell for $100,000 less on average than comparable homes listed by agents
Here’s a quick breakdown of the average flat fee MLS broker in Pensacola, Florida to help guide your search:
- Brand rating: 4.9
- Customer rating: 4.9
- Total # of reviews: 86
- Years of verified activity: 9
- Budget plan: $199 | 4.4 value score
- Standard plan: $399 | 4.4 value score
- Premium plan: $274 | 4.3 value score
The Pensacola housing market has cooled since this time last year, according to the latest data (2025-07-31)
- Pensacola is currently in a balanced market, with an equal amount of buyer demand and inventory. At the end of August, there were 357 active listings (7.9%, year over year), with 106 new properties listed over the course of the month (5%, year over year).
- The median home sale price in Pensacola last month was $380,000, unchanged 15% from $322,424 last year
Pensacola, Florida homes are taking longer to sell and netting the same premium compared to last year
- Pensacola properties spend a median 78 days on market — that's 13 days slower than last year
- The average Pensacola home sells for 97% of its original list price, unchanged 0.3% year over year.
- Pensacola houses are experiencing a similar number of price drops compared to last year. 38% of properties dropped their price last month. That's a 5.5% compared to this time last year.
Best flat fee MLS companies in Pensacola, FL (Full rankings)
Editor’s note: Companies are ranked by Customer Score, which weighs average rating, review count, and recency. A 4.7 with many recent reviews can outrank a 4.9 with fewer, older reviews. For each company, featured plans appear first; otherwise, plans are ordered by price (low to high).
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Plans (2)ReviewsCompany Info
-
Most Recommended
Silver
$249 + 0.5%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Seller contact info on listing
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Yard sign
- Lockbox for door
-
Gold
$299 + 1%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Seller contact info on listing
- Professional home valuation
- Offers & negotiation support
- Showing scheduling tools
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Yard sign
- Lockbox for door
-
-
List With Freedom
Statewide in FloridaPlans (2)ReviewsCompany Info-
Platinum +
$395 + 0.3%*- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Seller contact info on listing
- Transaction coordination
- Yard sign
- Showing scheduling tools
- Virtual house tour
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Lockbox for door
-
Gold
$89 + 0.5%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 25 photos on MLS listing
- Manage your own listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Yard sign
- Lockbox for door
-
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BuySelf Realty
UnverifiedPlans (3)ReviewsCompany Info-
Economy Package
$299- 6-month listing term
- No early cancellation fee
- 10 photos on MLS listing
- Seller contact info on listing
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
Standard Package
$399- 6-month listing term
- No early cancellation fee
- 25 photos on MLS listing
- Seller contact info on listing
- Yard sign
- Lockbox for door
- Remote broker support
- MLS listing & syndication
- Downloadable documents
Not included
- Manage own listing
-
Total Package
$499- 12-month listing term
- No early cancellation fee
- 25 photos on MLS listing
- Seller contact info on listing
- Virtual contract software
- Yard sign
- Lockbox for door
- Fliers & brochures
- Showing scheduling tools
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
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Homelis Realty
Statewide in FloridaPlans (1)ReviewsCompany Info-
FSBO Edition
2%*- Unlimited listing changes
- Seller contact info on listing
- Yard sign
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Downloadable documents
- Manage own listing
- Lockbox for door
-
-
Richr
Statewide in FloridaPlans (1)ReviewsCompany Info-
Richr Premium
1%*- No early cancellation fee
- Unlimited listing changes
- Professional home valuation
- Offers & negotiation support
- Transaction coordination
- Virtual contract software
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Manage own listing
- Yard sign
- Lockbox for door
-
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OwnerEntry.com
Statewide in FloridaPlans (3)ReviewsCompany Info-
Upgrade Pick
Gold
$299- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Professional home valuation
- Fliers & brochures
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Seller contact info on MLS listing
-
Silver
$199- 6-month listing term
- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Seller contact info on MLS listing
-
Platinum
$399- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Professional home valuation
- Offers & negotiation support
- Fliers & brochures
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Seller contact info on MLS listing
- Yard sign
- Lockbox for door
-
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GetMoreOffers.com
Aberdeen, Achan, Acline and 2580 more citiesPlans (1)ReviewsCompany Info-
Solo Self Rep
$748*- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- 40 photos on MLS listing
- Seller contact info on listing
- Yard sign
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Manage own listing
- Lockbox for door
-
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Flat Fee Susie
Statewide in FloridaPlans (2)ReviewsCompany Info-
$99 DIY MLS By Owner
$99- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 6 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
$199 DIY MLS By Owner
$199- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
-
Prestigious Homes Realty
Statewide in FloridaPlans (3)ReviewsCompany Info-
Basic MLS
$99- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 6 photos on MLS listing
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
-
Silver Plan
$199- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- 15 photos on MLS listing
- Seller contact info on listing
- Aerial photography
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
Gold Plan
$299- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- Professional home valuation
- Offers & negotiation support
- Yard sign
- Lockbox for door
- Aerial photography
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
-
List Now Realty
Orlando, Tampa, Sanford and 7 more citiesPlans (1)ReviewsCompany Info-
List Now Realty Standard
$400- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- Showing scheduling tools
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
- Yard sign
- Lockbox for door
-
-
Listed Simply
Statewide in FloridaPlans (2)ReviewsCompany Info-
MLS Listing
$149- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 75 photos on MLS listing
- Manage your own listing
- Seller contact info on listing
- Professional home valuation
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
-
MLS + Photos
$379- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 75 photos on MLS listing
- Manage your own listing
- Seller contact info on listing
- Professional home valuation
- Professional photos
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Yard sign
- Lockbox for door
-
-
Brokerless
Statewide in FloridaPlans (1)ReviewsCompany Info-
$149 MLS By Owner
$149- 6-month listing term
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
-
Beycome
Statewide in FloridaPlans (3)ReviewsCompany Info-
Value Pick
Basic Package
$99- Unlimited listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Seller contact info on listing
- Showing scheduling tools
- Buyer messaging tools
- MLS listing & syndication
- Basic customer support
- Downloadable documents
-
Enhanced Package
$399- Unlimited listing term
- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Manage your own listing
- Seller contact info on listing
- Yard sign
- Fliers & brochures
- Showing scheduling tools
- Buyer messaging tools
- Professional photos
- Social media marketing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Lockbox for door
-
Concierge
$599 + 1%*- 24-month listing term
- No early cancellation fee
- Max photos on MLS
- Manage your own listing
- Seller contact info on listing
- Professional home valuation
- Offers & negotiation support
- Transaction coordination
- Yard sign
- Fliers & brochures
- Showing scheduling tools
- Buyer messaging tools
- Professional photos
- Aerial photography
- Virtual house tour
- Social media marketing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Remote broker support
- Lockbox for door
-
-
Homecoin.com
Statewide in FloridaPlans (1)ReviewsCompany Info-
Budget Pick
Budget
$95- 12-month listing term
- No early cancellation fee
- Up to 10 listing changes
- 25 photos on MLS listing
- Manage your own listing
- Seller contact info on listing
- Professional home valuation
- MLS listing & syndication
- Basic customer support
- Downloadable documents
-
-
Flat Fee Listing
Statewide in FloridaPlans (1)ReviewsCompany Info-
MLS Listing
$349- 6-month listing term
- Max photos on MLS
- Seller contact info on listing
- Remote broker support
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
- Yard sign
- Lockbox for door
-
-
ISoldMyHouse.com
Statewide in FloridaPlans (1)ReviewsCompany Info-
Get Listed!
$299- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 10 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
-
ByOwner.com
Statewide in FloridaPlans (1)ReviewsCompany Info-
MLS Listing
$499 + 0.1%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 50 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Manage own listing
- Yard sign
- Lockbox for door
-
-
National Flat Fee MLS
Statewide in FloridaPlans (2)ReviewsCompany Info-
Standard MLS & Realtor.com Package
$199- 6-month listing term
- 10 photos on MLS listing
- Yard sign
- Fliers & brochures
- Remote broker support
- Virtual house tour
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
Premium MLS Showcase Package
$299- 12-month listing term
- 25 photos on MLS listing
- Yard sign
- Lockbox for door
- Fliers & brochures
- Showing scheduling tools
- Remote broker support
- Virtual house tour
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
-
Cheapest MLS
Statewide in FloridaPlans (3)ReviewsCompany Info-
Basic
$99- 6-month listing term
- 6 photos on MLS listing
- Seller contact info on listing
- Showing scheduling tools
- Social media marketing
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
Deluxe
$149- 6-month listing term
- 25 photos on MLS listing
- Seller contact info on listing
- Social media marketing
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
Premium
$188- 12-month listing term
- Max photos on MLS
- Seller contact info on listing
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
Not included
- Manage own listing
-
-
One Rate MLS
Statewide in FloridaPlans (1)ReviewsCompany Info-
Standard
$275- No early cancellation fee
- Max photos on MLS
- Seller contact info on listing
- Professional home valuation
- Offers & negotiation support
- Yard sign
- Fliers & brochures
- Remote broker support
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
-
Buy Owner
Statewide in FloridaPlans (1)ReviewsCompany Info-
MLS +
$99 + 0.3%*- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 50 photos on MLS listing
- Seller contact info on listing
- Fliers & brochures
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Professional photos
- Professional home valuation
- Remote broker support
- Offers & negotiation support
- Manage own listing
- Yard sign
- Lockbox for door
-
-
FlatFee.com
Statewide in FloridaPlans (1)ReviewsCompany Info-
6-MONTHS 24 PHOTOS
$145- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 24 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
-
Flat Fee MLS Realty
Fort Myers, Gainesville, Palm Beach and 6 more citiesPlans (1)ReviewsCompany Info-
Budget III
$188- 12-month listing term
- No early cancellation fee
- Unlimited listing changes
- 25 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
Not included
- Downloadable documents
- Manage own listing
-
-
List Now Realty
UnverifiedPlans (1)ReviewsCompany Info-
Flat Fee MLS Listing
$400- No early cancellation fee
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- Showing scheduling tools
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
- Yard sign
- Lockbox for door
-
-
Unlimited MLS
Statewide in FloridaPlans (1)ReviewsCompany Info-
6-Month MLS Listing
$300- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 35 photos on MLS listing
- Seller contact info on listing
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
- Yard sign
- Lockbox for door
-
-
OnlineOwners.com Inc
Statewide in FloridaPlans (1)ReviewsCompany Info-
Standard
$325- Yard sign
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
- Lockbox for door
-
-
List With The Otter
Statewide in FloridaPlans (1)ReviewsCompany Info-
6 Month Single Family Listing
$200- 6-month listing term
- Unlimited listing changes
- Max photos on MLS
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
-
FlatFeeMLS.com
Statewide in FloridaPlans (3)ReviewsCompany Info-
Starter
$295- 6-month listing term
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
-
Better
$395- 6-month listing term
- 25 photos on MLS listing
- Yard sign
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
- Lockbox for door
-
Best
$595- 6-month listing term
- Max photos on MLS
- Yard sign
- Lockbox for door
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
Not included
- Seller contact info on MLS listing
- Downloadable documents
- Manage own listing
-
-
Flat Fee Realty
UnverifiedPlans (1)ReviewsCompany Info-
MLS Package
$199- 6-month listing term
- No early cancellation fee
- Unlimited listing changes
- 6 photos on MLS listing
- Seller contact info on listing
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
-
Flat Fee Group
Statewide in FloridaPlans (3)ReviewsCompany Info-
Basic
$195- 6-month listing term
- No early cancellation fee
- 6 photos on MLS listing
- Seller contact info on listing
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
Basic Plus
$295- 6-month listing term
- No early cancellation fee
- 25 photos on MLS listing
- Seller contact info on listing
- Yard sign
- Fliers & brochures
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
Premium
$495- 12-month listing term
- No early cancellation fee
- 32 photos on MLS listing
- Seller contact info on listing
- Professional home valuation
- Offers & negotiation support
- Yard sign
- Lockbox for door
- Fliers & brochures
- Virtual house tour
- MLS listing & syndication
- Basic customer support
- Downloadable documents
Not included
- Manage own listing
-
Related resources for Pensacola, Florida
Why trust us
Data sources
Our Research Team identified 30 flat fee MLS brokers and 47 listing plans currently available in Pensacola, Florida. We compiled and analyzed 2,080,222 publicly available data points tied to key factors like pricing, terms, services, and customer reviews to assess each company, determine our rankings, and choose our top picks in Pensacola, Florida.
Methodology
We used public business directories and licensing databases to identify 2,534 real estate services real estate services we classify as “discount” brands. 73 of those brands were active in Florida. 47 were available in Pensacola. We then manually verified pricing and service details for each company, categorizing them as either full-service or limited-service (our general service-level designation for flat fee MLS companies).
These flat fee MLS rankings pages feature brands and products we identified as limited-service. Full-service discount brands can be found in our discount real estate brokers library. Some companies offer both full-service and limited-service options, in which case they appear in both libraries — but we evaluate and rank each offering using separate, product-specific methodologies.
On this page, companies are ordered by Customer Score, which reflects a brand’s overall quality and customer satisfaction.
- Customer Score is based primarily on online ratings and reviews from reputable third-party platforms, accounting for both the average rating and the volume and recency of reviews.
- In practice, Company X with a 4.9 average across 20 reviews (none recent) will score lower than Company Y with a 4.7 average across 200 reviews (50 posted in the past two months).
Once companies are ranked, we highlight a small set of Top Plans within each market.
- These plan-level picks (Most Recommended, Value Pick, Budget Pick, Upgrade Pick) are chosen using transparent, rule-based criteria that balance price, included services, and customer feedback.
- The goal is to surface the best overall value options at each tier while still giving readers the context they need to compare individual plan details.
🏢 Do you own or operate a flat fee MLS or limited-service brokerage in Pensacola, Florida? Claim or add your business profile here.
"Fluent Regular 24px icons" by Microsoft, used under CC BY 4.0 / Minimal modifications (color adjustments) were made in certain instances.