Madcity Homes
Overall rating
| Customer score |
5.0 |
|---|---|
| Pricing |
3.0 |
| Services |
4.8 |
| Track record |
4.4 |
Madcity Homes is a regional low commission real estate brokerage that’s active in Madison, Beaver Dam, and Baraboo, WI. It's based in Madison, Wisconsin and has been in business for at least 12 years.
Highlights
- Excellent 4.9 average rating across 88 reviews.
- Saves ~$3,738 on average compared to a traditional agent in same markets.
- Fee includes most expected services and support.
- Well-established, with at least 12 years of verified activity.
- We’re working to verify more information about this company. Check back for updates.
Where Madcity Homes is available in Wisconsin
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Overall rating for Madcity Homes
Our expert take:
We recommend considering Madcity Homes if you're looking for a discount real estate brokerage. It received excellent scores for customer satisfaction and services & support.
CUSTOMER SCORE Madcity Homes's Customer Score is 5.0 out of 5.0 (Excellent), which is in the top 1% compared to 5 similar companies where it's available and top 1% nationwide. OVERALL RATING Lifetime average rating is 4.9, based on 88 reviews. 88 total reviews is a solid sample size, suggesting the 4.9 average rating is a highly reliable service quality indicator. RECENCY We consider this review data very fresh. 2 reviews (2% of all reviews) were posted in the past 6 months. The median review age is well below our "freshness" threshold of 12 months. COMPLAINTS Complaint rate is very low; only a small share of reviews (1–2 star) are complaints, well within our comfort thresholds. TREND Madcity Homes averaged 5 in the past 6 months, but across only 2 reviews — too few to reliably assess trends. INTERPRETATION Solid historical evidence of excellent customer experiences and outcomes, but limited data in the past 6 months makes it difficult to assess current service quality.
Madcity Homes has a 3.0 pricing and fees score. This suggests mediocre pricing and potential savings compared to other discount brands in the same markets.
| Fee type | Percent (no min) |
| Listing fee % | 2% |
| Sell and buy savings | None identified |
| Buyer rebate | None identified |
| Transaction coordination fee | None identified |
Madcity Homes has a 4.8 services and support score, which is excellent relative to similar discount brokerages. It provides most of what we expect from a full-service brokerage — including a dedicated agent, in-person representation, MLS syndication, and pricing assistance.
| Dedicated agent | |
| In-person representation | |
| MLS listing & syndication | |
| CMA & pricing strategy | |
| Professional photography | |
| Offers & negotiating assistance | |
| Paperwork & contract support | |
| Closing support | |
| House showing coordination | |
| Yard sign | |
| Lockbox for door | |
| Digital marketing | |
| Social media advertising | |
| Virtual tours | |
| Drone photography | |
| Digital floorplans | |
| Staging assistance | |
| Print marketing | |
| Open house hosting | |
| Buyer showing attendance |
Madcity Homes has a strong 4.4 track record score (top 25% compared to similar companies). We were able to verify activity dating back at least 12 years, which is about 4 years longer than the typical discount real estate broker. Madcity Homes has had consistent new activity each month over its lifespan, signaling it’s a stable and legitimate operation.
Madcity Homes vs. similar discount real estate brokerages
Customer reviews for Madcity Homes
Rating summary
| Rating | Total reviews | |
|---|---|---|
| Overall | 4.9 | 88 |
| 4.9 | 88 |
Rating breakdown
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Methodology
Clever reviews and rates discount real estate brokers across the U.S. based on four key factors: customer experience, pricing, services, and track record.
Each company’s score reflects a combination of quantitative data (like review trends and pricing structure) and verified service information. We independently assess how well a company delivers value, support, and savings compared to other full-service brokerages in the same market.
Our scoring model weights each factor based on its importance:
- Customer Experience (35%) — Do past clients recommend the company? Are recent reviews positive and consistent?
- Pricing & Fees (30%) — How much does the service cost relative to other brokers? Are there rebates or discounts?
- Services & Support (20%) — Does the company offer the same level of service as a traditional agent? Any extras?
- Track Record (15%) — How long has the company been active, and how steady is their review activity over time?
We regularly update our data and rankings to reflect the most recent information, helping you find the best mix of support and savings for your needs.


