TruBlu Realty
Overall rating
| Customer score |
5.0 |
|---|---|
| Pricing |
3.0 |
| Services |
5.0 |
| Track record |
4.8 |
TruBlu Realty is a regional discount real estate brokerage that’s active in Raleigh and Durham, NC. It's based in Apex, North Carolina and has been in business for at least 10 years.
Highlights
- Perfect 5.0 average rating across 79 reviews.
- Saves ~$4,194 on average compared to a traditional agent in same markets.
- Well-established, with at least 10 years of verified activity.
- We’re working to verify more information about this company. Check back for updates.
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Overall rating for TruBlu Realty
Our expert take:
We recommend considering TruBlu Realty if you're looking for a discount real estate brokerage. It received excellent scores for customer satisfaction, sales performance, and services & support.
CUSTOMER SCORE TruBlu Realty's Customer Score is 5.0 out of 5.0 (Excellent), which is in the top 1% compared to 12 similar companies where it's available and top 1% nationwide. OVERALL RATING Lifetime average rating is 5.0, based on 79 reviews. 79 total reviews is a solid sample size, suggesting the 5.0 average rating is a highly reliable service quality indicator. RECENCY We consider this review data somewhat fresh. 3 reviews (4% of all reviews) were posted in the past 6 months. The median review age is well below our "freshness" threshold of 12 months. COMPLAINTS No concerns. TREND The company's recent average rating (5) is nearly identical to its all-time average (5), showing stability over time. INTERPRETATION Solid evidence supports consistently excellent customer experiences and outcomes. Confidence in this assessment is based on the available review data.
TruBlu Realty has a 3.0 pricing and fees score. This suggests mediocre pricing and potential savings compared to other discount brands in the same markets.
| Fee type | Percent (no min) |
| Listing fee % | 1.9% |
| Sell and buy savings | None identified |
| Buyer rebate | None identified |
| Transaction coordination fee | None identified |
TruBlu Realty has a 5.0 services and support score, which is excellent relative to similar discount brokerages. It provides everything we expect from a full-service brokerage — including a dedicated agent, in-person representation, MLS syndication, and pricing assistance. It also offers non-standard features like digital marketing and virtual tours, which can help listings stand out.
| Dedicated agent | |
| In-person representation | |
| MLS listing & syndication | |
| CMA & pricing strategy | |
| Professional photography | |
| Offers & negotiating assistance | |
| Paperwork & contract support | |
| Closing support | |
| House showing coordination | |
| Yard sign | |
| Lockbox for door | |
| Digital marketing | |
| Social media advertising | |
| Virtual tours | |
| Drone photography | |
| Digital floorplans | |
| Staging assistance | |
| Print marketing | |
| Open house hosting | |
| Buyer showing attendance |
TruBlu Realty has an excellent 4.8 track record score (top 20% compared to similar companies). We were able to verify activity dating back at least 10 years, which is about 2 years longer than the typical discount real estate broker. TruBlu Realty has had consistent new activity each month over its lifespan, signaling it’s a stable and legitimate operation.
TruBlu Realty vs. similar discount real estate brokerages
Customer reviews for TruBlu Realty
Rating summary
| Rating | Total reviews | |
|---|---|---|
| Overall | 5.0 | 79 |
| 5.0 | 79 |
Rating breakdown
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Methodology
Clever reviews and rates discount real estate brokers across the U.S. based on four key factors: customer experience, pricing, services, and track record.
Each company’s score reflects a combination of quantitative data (like review trends and pricing structure) and verified service information. We independently assess how well a company delivers value, support, and savings compared to other full-service brokerages in the same market.
Our scoring model weights each factor based on its importance:
- Customer Experience (35%) — Do past clients recommend the company? Are recent reviews positive and consistent?
- Pricing & Fees (30%) — How much does the service cost relative to other brokers? Are there rebates or discounts?
- Services & Support (20%) — Does the company offer the same level of service as a traditional agent? Any extras?
- Track Record (15%) — How long has the company been active, and how steady is their review activity over time?
We regularly update our data and rankings to reflect the most recent information, helping you find the best mix of support and savings for your needs.