Selling Directly
Overall rating
| Customer score |
4.9 |
|---|---|
| Pricing |
3.1 |
| Services |
5.0 |
| Track record |
3.0 |
Selling Directly is a regional low fee real estate broker that’s active in Durham and Raleigh, NC. It's based in Apex, North Carolina and has been in business for at least 21 years.
Highlights
- 5.0 average rating, but only 1 verified review — too few to assess customer experience reliably.
- Fee is 100% lower than average among similar companies.
- Saves ~$4,076 on average compared to a traditional agent in same markets.
- Fee includes all expected services and support.
- Well-established, with at least 21 years of verified activity.
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Overall rating for Selling Directly
Our expert take:
We recommend considering Selling Directly if you're looking for a discount real estate brokerage. It received excellent scores for customer satisfaction and services & support.
We calculated a weighted average rating of 5.0 from just 1 verified review. This suggests an excellent customer experience, but based on very limited data.
Selling Directly has a 3.1 pricing and fees score. This suggests mediocre pricing and potential savings compared to other discount brands in the same markets. It also offers additional savings through sell-and-buy discounts.
| Fee type | Percent (no min) |
| Listing fee % | 1.9% |
| Sell and buy savings | Yes |
| Buyer rebate | None identified |
| Transaction coordination fee | None identified |
Selling Directly has a 5.0 services and support score, which is excellent relative to similar discount brokerages. It provides everything we expect from a full-service brokerage — including a dedicated agent, in-person representation, MLS syndication, and pricing assistance. It also includes print marketing, a non-standard service.
| Dedicated agent | |
| In-person representation | |
| MLS listing & syndication | |
| CMA & pricing strategy | |
| Professional photography | |
| Offers & negotiating assistance | |
| Paperwork & contract support | |
| Closing support | |
| House showing coordination | |
| Yard sign | |
| Lockbox for door | |
| Digital marketing | |
| Social media advertising | |
| Virtual tours | |
| Drone photography | |
| Digital floorplans | |
| Staging assistance | |
| Print marketing | |
| Open house hosting | |
| Buyer showing attendance |
Selling Directly has a poor 3.0 track record score (bottom 5% compared to similar companies, likely due to limited or missing data). We were able to verify activity dating back at least 21 years, which is about 13 years longer than the typical discount real estate broker. Selling Directly has had very inconsistent online activity over its lifespan. This may be due to limited or missing data, but we recommend doing your own background research and approaching with caution.
Selling Directly vs. similar discount real estate brokerages
Customer reviews for Selling Directly
Rating summary
| Rating | Total reviews | |
|---|---|---|
| Overall | 5.0 | 1 |
| Yelp | 5.0 | 1 |
Rating breakdown
Explore more ways to sell your house
Methodology
Clever reviews and rates discount real estate brokers across the U.S. based on four key factors: customer experience, pricing, services, and track record.
Each company’s score reflects a combination of quantitative data (like review trends and pricing structure) and verified service information. We independently assess how well a company delivers value, support, and savings compared to other full-service brokerages in the same market.
Our scoring model weights each factor based on its importance:
- Customer Experience (35%) — Do past clients recommend the company? Are recent reviews positive and consistent?
- Pricing & Fees (30%) — How much does the service cost relative to other brokers? Are there rebates or discounts?
- Services & Support (20%) — Does the company offer the same level of service as a traditional agent? Any extras?
- Track Record (15%) — How long has the company been active, and how steady is their review activity over time?
We regularly update our data and rankings to reflect the most recent information, helping you find the best mix of support and savings for your needs.