Your house has been on the market for ages. You’ve had a ton of interest and a few Open Houses–even a handful of showings you felt pretty good about. The house is in excellent condition and an in excellent location. However, you’re scratching your head wondering why you haven’t received an offer. It’s a total mystery, and you’re stumped. What do you do?
While the situation may seem entirely out of reach, there are still three things that are completely in your control. You can’t force an offer, but you can adjust the price, evaluate the home’s condition (and make improvements), and amp up your marketing techniques to make your house stand out as the top listing in your area!
Adjust the Price
Your home needs to be priced right to sell. Real estate experts from all across the board will agree this is a huge factor in moving a property off the market. So I guess the million dollar question is, What is the “right” price? That all depends on the specific market and what other homes in your area are for sale. The moment you decide to price (or reprice) your home is when your real estate agent’s experience and expertise will help you make some big decisions.
Out of all the feedback you receive, what you should be listening to is the lack of offers. You can attack price in many ways. To move the price along at a faster pace, be willing to adjust your price until you get the desired result, aka, a sale! Typically a three to five percent shift will do the trick. Talk to your agent about making a proper price adjustment on the property.
Evaluate the Condition
The property condition is a huge factor in deciding if someone will even view your home, let alone make an offer. Despite what home improvement channels lead us to believe, not everyone is looking to tackle a fixer-upper. In reality, the vast majority of buyers in the market are looking for homes that are move-in ready. You don’t have to do a full renovation to sell. Research the top improvements sellers make to their home. You’ll be shocked to see how many simple changes you can make that’ll transform the look of your home–and the opinion of the buyer. Be open with buyers–share a list of how your home has been routinely maintained and cared for.
Amp Up Your Marketing Techniques
Marketing is essential. Your listing will likely get a ton of attention the first week, or so it’s on the market. That’s because buyers watch those listings like a hawk. Make sure it is listed on Multiple Listing Service (MLS) site, as well as marketed on social media platforms managed by your real estate agent. This means you need good photos, good listing information, and good captions. Spread the word around–the more people who see your home, the more likely someone will be to throw down an offer.
Selling a home can be confusing. That’s why we created Clever. Clever uses top local real estate agents to help get your home on and off the marker–fast! Call us today at 1-833-2-CLEVER or fill out our online form to get started.