House Heroes: Review & Ratings (November 2026)
Written by Jamie Ayers
+2 others
House Heroes
Sunny Isles Beach, FL
House Heroes earns a strong overall score. Its excellent customer ratings and good business credentials are strengths.
Overall score
#178 of 456 similar
At a glance
- Profile status
- Verified
- Avg rating
- 4.8 (68 reviews)
- BBB status
- Accredited, A+
- Founded in
- 2013
About
House Heroes is a Sunny Isles Beach property investor buying in parts of California, Florida, and Texas. It identifies as family-owned. Its acquisitions manager speaks Spanish and Portuguese.
Read the full bioOffers & terms
- Buys:
- Single-family Multifamily Condos Land
- Terms:
- As-is Covers closing costs 7-day closings Cash advance
- Situations:
- Divorce Relocation Downsizing Inheritance
Score breakdown
Review explorer
Is House Heroes legit?
Evidence supports a business presence. House Heroes appears to be a legitimate, established business based on the verification checks we could complete. However, we found limited recent third-party activity, so we can’t confirm how active the company is right now.
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Company bio
House Heroes is a Sunny Isles Beach-based property investor buying in parts of California, Florida, and Texas. Lucas Machado and Earl White own and co-founded the business, which identifies as family-owned. The company says Lucas previously built video games at Zynga and Earl worked as an attorney. Acquisitions manager Nick Machado speaks Spanish and Portuguese.
The business buys homes for renovation and resale or rental investment. For Florida home purchases, sellers can skip repairs and commissions, and the company pays closing costs. It removes unwanted belongings for free and offers a cash advance before closing if needed. You choose the closing date, and the team can arrange a stay after the sale. There’s no obligation to accept an offer.
Offers & terms
- Property type(s)
- Single-family Multifamily Condos Land
- Condition(s)
- Any condition
- Terms & perks
- As-is Covers closing costs 7-day closings Cash advance Rent-backs Cleanout services Flexible closing
- Seller situations
Where they buy
Choose a market to compare cash home buyers near you.
Ownership
- Owners
- Lucas Machado · Earl White
- Leadership
- Nick Machado · Meghan White
- Based in
- Sunny Isles Beach, FL
- Founded
- 2013
- Ownership
- Family-owned Locally owned
Operations
- Business type
- Cash home buyer
- Business model
- Direct purchase
- Ownership structure
- Independent operator
- Operating scale
- Multi-state · 3 states · 2 markets
Contact
- Website
- househeroes.com
- Phone
- (954) 676-1846
Our ratings & analysis
Overall score
#178 of 456 similar
House Heroes has a strong overall score. Its score is in the upper half of comparable multi-market cash home buyers nationwide. It has excellent customer ratings, averaging 4.8 stars across 68 ratings. Its strong business credentials include BBB accreditation with an A+ rating. We have no reviews from the past 6 months, leaving less insight into current customer experience. That doesn’t establish that the company has stopped buying homes.
House Heroes vs. similar cash buyers
Swipe to compare
| Metric |
This company
|
|||
|---|---|---|---|---|
| Overall score | 83 | 93 | 93 | 92 |
| Avg rating | ||||
| Recent activity | None | High | High | High |
| Founded | 2013 | 2011 | 2013 | 2008 |
| BBB status | Accredited, A+ | Accredited, A | Accredited, A+ | Not accredited, A+ |
| Coverage | Multi-state | Local | Multi-state | Regional |
| Company page | Visit website | Read review | Read review | Read review |
Customer experience
Top 50% in US
House Heroes has a strong customer experience profile. Its lifetime feedback was overwhelmingly positive, backed by a moderate review record. No new ratings were available in the latest 6 months to assess current experiences. Its Customer Experience score of 90/100 places it above the middle of comparable cash buyers serving multiple markets.
Lifetime ratings. Lifetime feedback was strongly positive: 68 rated reviews averaged 4.8/5, with 65 five-star ratings and 3 one-star ratings. Reviews dated back to 2017. Our methodology adjusts small rating samples toward the typical company rating, then maps the adjusted rating to a score and applies a small review-depth deduction that decreases as the record grows. Volume credit grows with every rating, with an additional small adjustment that grows fastest over the first few hundred ratings and then slows. It strengthens the distance from the neutral, sample-adjusted 4.5-star signal; this record received a 0.31% adjustment to that signal. This added 0.06 score points before the depth deduction and confidence limit.
Recent ratings. No new ratings appeared over the latest 12, 6 or 3 months, through October 31, 2026. There was no recent rating evidence to assess.
Rating trends. We did not have enough comparable lifetime and recent rating data to assess a trend.
Common themes. A smooth process led the feedback, appearing in 24 of 42 detailed customer reviews (57%), followed by good communication in 21 (50%). Other common themes included fast closings in 14 (33%) and honesty and transparency in 14 (33%). Reviews could mention multiple themes.
Review relevance. We classified 47 of 68 reviews (69%) as relevant to the home-selling experience. Another 14 concerned business partners. We excluded 2 duplicate entries and 5 reviews with too little text from sentiment analysis. All 68 star ratings remained in the lifetime rating record.
Recent activity
Bottom 50% in US
Company activity · As of October 31, 2026 — our latest collection date.
House Heroes has limited recent activity evidence. No new reviews appeared over the past 6 months, and we lack direct business-activity data, including purchase figures. Its Activity score of 52/100 ranks joint #332 of 456 comparable cash buyers serving multiple markets.
Recent review volume. The company received fewer reviews than similar companies across all 3 periods. We counted 0 reviews over 12 months, 0 over 6 months and 0 over 3 months. Similar companies had median counts of 5, 2, and 1, respectively.
Recent review pace. No new reviews appeared over the latest 6 months, so we leave its pace classification unassessed. Its 6- and 3-month rates were 0× its lifetime average pace, compared with 0× over 12 months. Recent rates averaged 0 reviews per month over 6 months, 0 over 3 months and 0 over 12 months, versus a lifetime average of 0.6. The record contains 68 reviews dating back to 2017.
Review freshness. The review record lacks recent feedback. Its latest review on file was September 10, 2025 — more than 1 year old as of our last data refresh. No reviews appeared within the last 6 months, and the average review age was about 6 years.
Other business activity. We have no claimed directory profile, completed enhanced screening, business interview, or reviewed purchase figure on file.
Credibility signals
Top 10% in US
House Heroes has a very strong credibility profile. We identified the company’s leadership, business structure, and buying model, supported by a broad online presence. The company reports operating since 2013 on its website. We have 9 years of documented review history. The main limit on its score was website depth and transparency.
Verification. We identified Google, BBB, Facebook, Yelp, and Trustpilot profiles. The BBB records we reviewed list accreditation since 2017. They list an A+ rating. Its Google Business Profile was verified. House Heroes has not claimed its directory profile or completed enhanced screening with our team.
Website assessment. The website was accessible when checked on September 29, 2026. The website scored 95/100 for depth and transparency. It includes company background, team information, buying and service information, the process and terms, and customer testimonials or work examples.
Business details. We identified Lucas Machado as owner, founder, and president and Earl White as co-founder and owner. BBB lists the business as an LLC. Its website identifies it as a direct buyer. No related businesses or DBAs were identified. A favorable seller account describes the company finding a buyer.
Track record. House Heroes reports operating since 2013 on its website. BBB lists November 6, 2015 as its business-start date, November 6, 2015 as its incorporation date, and April 10, 2017 as its profile-opening date. The reported start dates differ across sources. We did not treat that discrepancy as a red flag. Reviews on file date back to August 23, 2017. Reviews appear in 38 of the 111 months covered by our records. The longest period without a recorded review was 13 months.
Complaints and red flags. One Yelp account concerns a home-inspection service, rather than a cash-home purchase.
Verification checklist
4 of 5 baseline checks are supported by the evidence in our records.
Baseline checks
- Business identity: Confirmed through Google Business Profile, BBB profile and BBB license or registration listing
- Current business presence: Website accessible at last check; published phone number
- Public feedback: 68 accepted third-party reviews
- Established public history: Accepted review activity since 2017
- Recent activity: Latest recorded review: about 1 year before collection
Additional verification
- BBB status: Accredited, A+
- License or registration: Listed in the BBB profile; issuer: Florida Dept of Business & Professional Regulation. Current status not independently checked.
These checks establish a business presence, not the quality of customer experience. Before moving forward, confirm that the company is currently buying in your market and request recent proof of funds.
Review explorer: House Heroes
What reviewers say
Notable findings
- 21 of 42 analyzed reviews (50%) mention communication, about 1.5x the typical rate for similar cash investors.
- 24 of 42 analyzed reviews (57%) mention smooth process.
- No recurring complaint pattern met our reporting threshold.
Reviews analyzed
68 public reviews
− 21 too short, irrelevant, or duplicate
− 5 relevant, but too general
42 detailed reviews with clear themes
Excluded: 14 outside the seller experience (e.g., agent business relationships, business partners); 5 with too little text to assess; 2 duplicates.
Review themes
Positive feedback
24 reviews describe the process as easy, smooth, or straightforward.
21 reviews praise communication or being kept informed.
14 reviews praise honesty, transparency, or following through on promises.
14 reviews mention a fast or on-schedule closing.
13 reviews say the offer or overall deal felt fair.
12 reviews describe the team as knowledgeable, capable, or professional.
Next steps if you’re considering House Heroes
Even with a well-supported company record, the quality of an individual offer comes down to its price, terms, and the entity responsible for closing.
-
Get the complete offer in writing
Confirm the purchase price, closing date, seller-paid costs, inspection or cancellation rights, and whether the contract can be assigned to another buyer.
-
Verify who is buying your home
Confirm the legal business name, request proof of funds, and identify the title or closing company. If the brand has multiple offices, verify which office or entity is responsible for your offer.
-
Compare the likely net proceeds
Request at least 2 cash offers when possible. If time allows, compare them with an estimate of what you could net from an as-is listing after fees, repairs, and carrying costs.
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Related guides and resources
How we researched and scored this company
Methodology
We research each company using its website, business profiles, and third-party customer reviews. We use company sources to understand its services and terms, and distinguish those claims from independent evidence. When available, we also draw on interviews with company representatives and sellers, and relevant public records.
When there is enough evidence, we calculate an overall score out of 100 using 3 categories:
- Customer experience (67.5%) reflects customer satisfaction, based primarily on average customer ratings and the number of reviews supporting them.
- Recent activity (20%) reflects recent review volume, how recently the company received a review, and how its recent review pace compares with its history. Reviews are a signal of activity, not a count of completed home purchases.
- Credibility (12.5%) considers business verification, website transparency, public engagement, and documented operating history.
Use the company or location identified on this page when interpreting the evidence. A broader company record may not describe every local office. Review history is separate from the company’s founding date.
Limited evidence can restrict what we can assess. A company may appear without a score, and a small review sample may not represent a typical seller’s experience. Scores summarize the evidence available to us; they do not predict an offer price or guarantee a sale or service quality.
Sources
- Company website, website information up to date as of September 2, 2026; website content analysis completed September 4, 2026.
- Better Business Bureau, profile information up to date as of September 3, 2026; review data up to date as of September 3, 2026; complaint data up to date as of September 3, 2026; reviews checked for updates on October 31, 2026.
- Google.
- Yelp, review data partially collected on September 13, 2025; reviews checked for updates on October 22, 2026 (no new reviews).