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How to Make Your Home Cozy and Inviting for Buyers

Potential buyers need to picture themselves in your home before making an offer. Cozy up your home and make it inviting to potential buyers to facilitate a faster, more profitable sale.
Potential buyers need to picture themselves in your home before making an offer. Cozy up your home and make it inviting to potential buyers to facilitate a faster, more profitable sale.

Potential home buyers want to picture themselves in your home. While they inherently know they will be bringing their own design aesthetic, decor, and items to the home when they move in, there is something comforting and attractive about a home that is cozy and inviting.

Buying a home is an emotional experience as much as a financial one. Potential buyers may intend to start a family or raise their newborn within its walls. Maybe they’ve saved up for years and it’s the first thing they’ve ever been able to purchase on their own. Home buying means many different things to many different people.

An experienced realtor will offer advice and guidance on how to make your home cozier and inviting. Showcase your property in the best light by proving the home is a warm, safe atmosphere that, at the end of the day, will welcome residents home.

Incorporate Soft Surfaces

Nothing says “welcome home” like soft, plush surfaces to plop down on and rest your weary feet. Throw blankets, oversized pillows, and lush area rugs add warmth to any space. A big, comfy couch in a neutral tone also works to increase the appeal of a great room or living area. Curtains are equally as important as they frame the space around windows and create a playful feeling with the room’s natural light.

Warm Lighting Is Key

Replace your cool-toned light bulbs with warmer versions. A soft, yellow light instead of a harsh, white one will immediately create a more inviting atmosphere. This inexpensive, simple fix has the ability to transform your entire home.

Replace fixtures that are harsh and jarring, like overhead lights, with lamps or modern wall sconces. If possible, install dimmer switches for kitchen, dining room, and living room lights.

Repaint With Warm, Neutral Tones

If you’re selling your house, chances are you’ll need to repaint anyway. Paining the common areas of the home with warm, neutral, or earth tones instantly adds warmth to any space. Neutral doesn’t have to mean bland. Moss grays, rich browns, fern greens, and olive tones add color while remaining subtle. Because the colors are not overwhelming or loud, potential buyers will also be able to visualize their decor and personal style in the space.

Integrate Indoor Plants and Flowers

Nature has long been inspiring interior decorators to bring life and color indoors. Create a cozy, inviting atmosphere by placing indoor house plants around your home. These natural pops of green create a nurturing vibe and create something beautiful to look at. House plants facilitate a slightly bohemian feel to room and, when paired with warm colors, natural light, and soft rugs, your home will look like it jumped out of Chip and Joanna’s Magnolia Home Collection.

Consider Textural Tweaks

Synthetic or man-made materials can sometimes facilitate a feeling of coldness and stiffness. While modern, sleek aesthetics are pleasing to many, they can be warmed up to facilitate a more neutral, warm atmosphere for home tours.

Add natural textures like an unfinished or reclaimed wood coffee table. A stone backsplash boosts your kitchen’s appeal while inviting warmth into this area of straight lines and hard surfaces. Natural materials like cotton and wool also facilitate a feeling of groundedness and warmth.


But not to the point of sterility. A potential home buyer may feel overwhelmed with your collection of farm animal fridge magnets or become distracted by your lifesize portrait of Dolly Parton, complete with the rhinestone picture frame.

Remove personal mementos from the home and pack them away for safe-keeping. Leave out simple decorations like mirrors, books, and decorative lamps that provide warmth without overtly communicating your personal style.

Upgrade Your Bedding

Switch out your sheets and comforter for a plush, neutral duvet and pillow set. A bright white, plush duvet cover screams comfort and warmth. When touring your home’s bedrooms, potential home buyers will have to fight the urge to plop down on your cozy beds.

To many homeowners, the bedroom is a place of refuge, a place to recharge, and a place to get away from the stress of the world. They will be able to envision night after night of relaxation and warmth if you set up your bedrooms with new, clean, and inviting bed sets.

These simple fixes are relatively inexpensive but work wonders in transforming the aesthetic of your home. Increase warmth with touches that invite potential buyers inside and encourage them to stay a while. A home is a place for stories to unfold and a place for memories to happen. Make yours a place of comfort that future homeowners will want to share with their friends, family, and neighbors.

An experienced realtor knows that creating an inviting home is essential to facilitating a profitable offer. Work with a local Clever Partner Agent who will walk you through each step of the home selling process. Connect with Clever today for a no-obligation consultation on your upcoming home sale.


Andrew Schmeerbauch

Andrew Schmeerbauch is the Director of Marketing at Clever Real Estate, the free online service that connects you top agents to save on commission. His focus is educating home buyers and sellers on navigating the complex world of real estate with confidence and ease. Andrew has worked on projects for the United Nations and USC and has a particular passion for investing and finance. Andrew's writing has been featured in Mashvisor, L&T, Ideal REI, and Rentometer.

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