Marketing Your Home Archive

Marketing isn’t going to sell your home on its own, but it will get you better offers, more quickly. Learn how to go about maximizing your home’s visibility while making sure it’s being portrayed in the best possible light to potential buyers.

How to Write Perfect Home Descriptions

How to Write Perfect Home Descriptions

Did you know that 50% of home buyers found the home they purchased online? Digital has become a powerful force in real estate, helping buyers to scout homes before they ever reach out to a real estate...

How to Market Your Home to Attract Serious Buyers Only

How to Market Your Home to Attract Serious Buyers Only

Selling your house can sometimes feel a lot like dating. You’re excited to get to know a potential buyer, you want to impress and grab their interest, and once you say goodbye, you hope they’ll ca...

Can You List on the MLS if You’re Selling For Sale By Owner?

Can You List on the MLS if You’re Selling For Sale By Owner?

In selling a house, some homeowners toy with the idea of foregoing a real estate agent and taking matters into their own hands. With dreams of dollar signs and a commission-free sale in their heads, t...

Do Home Sellers Have to Disclose if Someone Died in a House?

Do Home Sellers Have to Disclose if Someone Died in a House?

Wondering if you have to disclose a death that previously occurred in your house? Some buyers may prefer not to think about this unpleasant subject, but others may insist on finding out what major lif...

5 Things That Will Hurt Your Property Value and Selling Price

5 Things That Will Hurt Your Property Value and Selling Price

No matter how many home improvements you make there are some things that will hurt your property’s value which are outside of your control. There are reasons that some neighborhoods fight certain bu...

5 Tricks the Best Bay Area Real Estate Agents Use Sell Homes

5 Tricks the Best Bay Area Real Estate Agents Use Sell Homes

The tech boom has brought in millions of jobs and an exorbitant amount of wealth to the Bay Area, all thanks to iconic companies like Apple, Google, Facebook and more growing into enormous companies. ...

What’s the Legal Definition of a Bedroom? 5 Rules to Know

What’s the Legal Definition of a Bedroom? 5 Rules to Know

If it looks like a bedroom and works like a bedroom, then it must be a bedroom, right? Not so fast! This might be one of the most nitpicky rules in real estate, but not all rooms that you use as be...

What Is Value Range Pricing? (And Why It’s a Bad Idea)

What Is Value Range Pricing? (And Why It’s a Bad Idea)

Choosing the price for your home is one of the most important decisions you will make in the home selling process. Your home’s listing price can both attract and repel buyers, so you need to make su...

“5 Tricks Top Real Estate Agents in NYC Use to Attract Buyers” is locked 5 Tricks Top Real Estate Agents in NYC Use to Attract Buyers

5 Tricks Top Real Estate Agents in NYC Use to Attract Buyers

Although the market has slowed from the pace it was at a few years ago, western Queens, northern Manhattan, and central Brooklyn are still hot places to invest in a home. Sellers in hot neighborhoods ...

7 Tips for Selling a Small House for the Best Possible Price

7 Tips for Selling a Small House for the Best Possible Price

The size of a home is a major factor that buyers take into account when making a purchase. This may lead owners with small homes to believe that they have to settle for sub-market prices in order to s...